About this opportunity
Martin Retail Group lists this Account Director opportunity in alpharetta, Georgia. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Company description
Martin Retail Group is a leading force in local retail marketing, specializing in strategic, turn-key solutions for global automotive brands. Since our founding in 1977, we've grown to 400+ team members across the United States, representing thousands of dealerships and placing over $1B of media annually – all focused on helping our clients sell more cars and trucks. We pride ourselves on being more than a traditional "ad agency," delivering targeted results. We're also backed by the incredible resources of Publicis Groupe, offering unparalleled world-class technology and capabilities. If you're looking to make a significant impact in a dynamic, specialized field, explore a career with us.
Overview
The Account Director will support Local Buick and GMC Marketing Association advertising activity in key markets within the Region. Primary client contact with Dealer Advisory Boards and regional clients (Zone Manager, District Sales Managers, Regional Director, Regional Brand Marketing Managers). The Account Director will also partner with national brand teams in the stewardship of the Buick and GMC brands throughout all communications and should become an expert in each local market and its challenges/opportunities.
Responsibilities
Supervise day-to-day implementation of Local Market Advertising (LMAs):Budgets, Media Plans & Buys, Creative, and Traffic
Work closely with all agency departments (creative director and teams; planner and media team) to develop strategy, creative and media plans/budgets
Present and communicate regional/local marketing needs and opportunities to Dealer Advisory Boards:Research & provide follow up results to show that client objectives are achieved
Assist in Regional business including the preparation of client presentation materials, strategy implementation, and acting as a point of contact for executive client deliverables
Work with the assigned Account Coordinator and/or Account Executive in assisting you in all aspects of your job:Will provide performance feedback, career development, and training as needed
Orchestrate integration of all marketing and communication disciplines
Represent client with vendors and at marketing events, etc., relaying information back to agency team
Clients
Clients include Local Marketing Association dealers, General Motors Zone Managers, General Motors District Sales Managers and General Motors Regional Directors.
Travel
Light to medium travel, possibly 3-6 days per month within the region (Up to 15%). Travel will likely include both day and overnight trips and will vary by month based on client needs.
Qualifications
Required Experience:
5+ years agency account management experience at the Account Director level or similar
Proficiency in Microsoft Office Suite
Excellent public speaking abilities; this position will lead client presentations on a monthly basis.
Preferred Experience:
Automotive advertising experience is a plus, but not required.
Strong understanding of retail advertising and Go-To-Market implementation is preferred
Skills:
Self-Starter: Ability to take initiative with attention to detail and work with minimum supervision
Proven relationship-building and communication skills
Appreciation for and desire to work with dealer groups on a daily basis
Good project manager who also possesses strategic big picture thinking skills
Strong leadership skills and willingness to support team members in their career development
Creativity, confidence, and passion for the automotive/advertising industries and a will to succeed!
Additional information
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.
Benefits
medical coverage
dental
vision
disability
401K
parental and family care leave
family forming assistance
tuition reimbursement
flexible time off
If you require accommodation or assistance with the application or onboarding process specifically, please contact
All your information will be kept confidential according to EEO guidelines.
Compensation Range:
USD $97,375.00 - USD $133,300.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/30/2026.
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Worksite address
alpharetta, GA, 30239, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.