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Job description
Join a global leader in live event infrastructure as it launches a new event technology division and builds its sales team from the ground up.
For more than 25 years, the company has powered some of the world's biggest festivals, concert tours, broadcasts and sporting events, including Coachella every year since 2002. Backed by private equity, it has completed 16 acquisitions since 2021 and operates across North America, the UK and Europe, with the largest power fleet in the UK and Ireland. Its newest division, formed through a recent acquisition, brings event technology to the same world-class clients the company already serves.
This is a rare chance to be a founding seller in a new division with the backing of an established global brand. You will help build the sales function, shape the go-to-market strategy and grow with the division as it scales.
The role is a consultative, relationship-driven sale. You will hunt for net-new business across festivals, stadiums, venues and corporate events, partnering closely with an experienced implementation team that delivers on everything you sell. Existing account managers own current client relationships, so your focus is on opening new doors and building the pipeline.
In this role, you will be:
Prospecting and closing net-new event technology business across festivals, stadiums, venues and corporate events
Building relationships with event producers, promoters, venue operators, production companies, agencies and corporate event teams
Managing the full sales cycle, from sourcing your own meetings and discovery through proposals, negotiation and close
Partnering with implementation teams to scope solutions and ensure flawless delivery on site
Collaborating with existing account managers and the broader company to cross-sell into established client relationships
Helping define the division's sales process, messaging and playbook as one of its first sellers
Traveling to client sites, events and industry trade shows
Keeping a clean, accurate pipeline in the CRM
What makes this opportunity unique?
Ground floor seat in a new division, with a direct hand in shaping how it goes to market
Global category leader trusted by the biggest names in live events for more than 25 years
Built-in credibility and warm relationships from an existing client base across festivals, tours, broadcast and sport
High-growth, well-capitalized company with 16 acquisitions since 2021 and continued expansion
Direct reporting line to the incoming COO, with a lean, entrepreneurial structure and no bureaucracy
Proven earning culture where commission is truly uncapped and top sellers earn $1M+ a year
Clients include festivals, stadiums, venues, touring productions, broadcasters and corporate event organizers
Compensation and Benefits
Base Salary: $100K
2.5% commission on net revenue, uncapped
OTE: $200K+
Flexible structures available for top performers, including a higher commission rate in exchange for a lower base
Top sellers in the organization earn $1M+ a year
Medical, dental, vision and 401(k)
Hardest Part of the Job
This division is new, so there is no established sales playbook, territory map or inherited book of business. You will build your own pipeline from scratch, set your own meetings and create structure where none exists yet, which suits a true self-starter.
Live events run on tight timelines and high stakes, so you need to sell solutions your implementation team can deliver flawlessly. That means staying closely aligned with operations from first conversation through event day. Collaboration is non-negotiable here; lone wolves will not succeed.
Success comes from relentless prospecting, strong relationships across the events industry and a genuine team-first approach.
The Right Background
3+ years of B2B sales with a proven record of closing net-new business
Experience selling into live events, festivals, stadiums, venues or corporate events
Event technology, production or experiential background strongly preferred
A true hunter who books their own meetings and enjoys building from scratch
Highly collaborative, with experience partnering with operations or implementation teams
Comfortable operating independently in a fast-moving, less structured environment
Strong CRM habits and pipeline discipline
Willing to travel regularly to client sites and events
Nice to Have
Experience at experiential agencies or event production companies (Jack Morton, Freeman or similar)
Existing relationships with festival promoters, venue operators or event producers
Experience selling into stadiums, arenas or professional sports venues
Background in event power, staging, AV, security or site infrastructure
Experience as an early seller in a new team, division or startup
This is an opportunity for a proven event industry hunter who wants to be a founding seller in a new division. You will build something from the ground up, sell alongside a team the biggest events in the world already trust, and earn without a ceiling.
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.