waypointjobs

Visions HR

Advertising and Marketing Director

new york, NY

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Job description

Advertising and Marketing Director 80K +

Location: Orange County, New York area Schedule: Full time, in office, five days per week

A well-established, growing marketing and communications agency is seeking an Advertising & Marketing Director to lead client relationships, develop marketing strategies, and guide a talented advertising team. This is a visible leadership role for someone who earns clients’ trust, solves problems, and turns sound strategy into effective campaigns.

The right person can move comfortably between a client presentation, a team planning session, and a review of campaign performance. They understand digital marketing in depth, use AI thoughtfully to improve the work, and know that strong judgment and relationships remain essential.

What you’ll do

Serve as a senior point of contact for advertising and marketing clients, building relationships and taking ownership of challenges and opportunities.

Develop integrated marketing plans, campaign strategies, budgets, proposals, and persuasive client presentations.

Lead the planning, launch, and ongoing management of digital advertising campaigns, including Google and Meta.

Review performance data, identify what is working, and recommend clear, practical improvements.

Manage, coach, and coordinate advertising staff while working closely with a smart, experienced team across the agency.

Help maintain high standards for strategy, execution, responsiveness, and client service.

Participate in business development, including pitches, proposals, and opportunities to grow existing accounts.

Has CRM or HubSpot experience

What you bring

Significant experience in advertising or marketing, ideally in an agency or other client-facing environment.

Strong knowledge of digital advertising, including Google Ads, Meta advertising, targeting, measurement, and campaign optimization.

A demonstrated ability to develop marketing plans and present recommendations confidently to clients and senior decision-makers.

Experience leading staff, managing competing priorities, and keeping complex work moving.

Strategic thinking, sound business judgment, and the ability to solve problems without losing sight of the client relationship.

Strong writing, communication, and presentation skills.

Experience using AI tools effectively and responsibly as part of the marketing process.

Google certifications and relevant Meta or other industry credentials are valued assets.

This position leads the advertising and marketing side of the agency. It offers the opportunity to make a meaningful impact, grow into a more senior title, and earn commissions through business development.

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Worksite address

new york, NY, 10261, US

Who can apply

Review the original listing for work authorization, qualifications and employer requirements.

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