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Workman Labs

AI Creative Systems Director

austin, TX

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About this opportunity

Workman Labs lists this AI Creative Systems Director opportunity in austin, Texas. Review the employer’s description below for duties, qualifications and application requirements.

Job description

Owns the AI creative operating system for Realtor.com's Brand & Creative team — audience intelligence, brief development, concepting, asset production, and the performance feedback loop. A builder role: ship working AI systems on real deliverables, not strategy decks.

Location

Austin, TX

Hybrid

Seniority

Director

Compared with 20 other Marketing roles: Common across similar roles Unique to this role

What you'll do

Responsibilities

Design and build the creative intelligence infrastructure that connects audience signals, AI-assisted briefs, concepting, production, and performance feedback Common

Partner with the Motion Design team to build video AI systems for lo-fi concept video, short-form paid social variants, and campaign cutdowns Common

Build the AI layer for research and concepting — agent-synthesized audience research, automated competitive signals, multi-model concepting workflows

Build asset production systems with designers: image generation pipelines, Figma template automation, variant production, format scaling

Evaluate, select, and standardize the team's AI tool stack across every discipline, owning contracts, onboarding, and deprecation Unique

Continuously evaluate emerging AI capabilities and have workflows ready before the team asks

What you'll need

Experience

12+ years of professional experience, including 2+ years working with AI-powered creative tools in visual design, content generation, web development, or data analysis Common

Shipped AI creative systems that teams run daily and permanently transformed at least one team's workflow

Experience introducing AI to skeptical creative teams with the patience and credibility to bring people along Unique

Deep video AI fluency — evaluated tools rigorously and designed workflows for motion designers and video editors

Full tool stack knowledge across research, briefs, concepting, copy, image generation, video, and design automation

Performance creative literacy: hook structures, format specs, creative testing methodology

Bachelor's degree or equivalent experience

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Worksite address

austin, TX, 78716, US

Who can apply

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