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Meta Platforms

Art Director

san francisco, CA

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Job description

Art Director

Creative X is a global agency that drives the creative vision for our brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content and experiences for Meta, Facebook, Instagram, WhatsApp and our hardware products.

Our vision is fearless creativity that shapes the future of connection. With some of the industry's best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across some of the world's biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including industry leading, envy-inducing creative experiences that push the boundaries of traditional advertising.

We believe in attracting and nurturing world class talent with a focus on collaboration, community and career development. We have developed effective collaboration models with agencies and our cross-company creative network to ensure a consistent and strong creative narrative for work that reaches an audience across the globe due to the scale of our products.

Meta is seeking an Art Director to join our in-house creative team, developing compelling brand and marketing campaigns across Meta's family of apps and hardware products, including Facebook, Instagram, WhatsApp, and Meta's wearables and devices. In this role, you will concept and art direct work that spans digital, social, film, experiential, and out-of-home channels, helping shape how billions of people perceive and connect with Meta's brands. You will collaborate closely with copywriters, designers, strategists, and producers to bring bold creative ideas to life at scale.

Responsibilities

Art directors direct, design and concept brand expressions across a variety of mediums, including mobile, product, film, interactive, OOH, print, events, and experiential, etc

Demonstrate an understanding of how art direction, design, and conceptual ideas can be used to tell a story on behalf of a brand and within a product

Present ideas in a clear and focused way that builds consensus and alignment with stakeholders across teams

Work collaboratively within a cross-functional team environment, partnering with producers, copywriters, marketers and program management to reach campaign goals

Explore and propose new creative formats to produce high-impact, memorable creative work

Deliver mixed creative assets including stills, animation and live action video art direction

Create original, breakthrough work

Qualifications

1+ years of experience in art direction, design, or a related creative discipline

Experience problem-solving in fast-paced environments and navigating ambiguity

Can design, art direct and articulate conceptual design decisions

Able to bring ideas to life with high-quality comps and prototypes using creative software and other tools (Photoshop, Illustrator, InDesign, Figma, Sketch, Keynote, etc.)

Knowledge and use of various AI tool capabilities and limitations in the context of art direction and design, demonstrated through professional or self-directed experience

Experience actively seeking out new AI knowledge and skills, understanding of how AI is reshaping creative work and experimenting with emerging AI technologies, and applies it to active creative workflows

Demonstrated judgment in using AI in creative work, including knowing when to use it, when to rely on traditional tools, and how to edit and refine AI-assisted work to reach a high-quality final output

Detail-focused with an eye for visual craft

Must obtain work authorization in country of employment at the time of hire, and maintain ongoing work authorization during employment Experience art directing campaigns for consumer technology, hardware, or social media platforms

Familiarity with motion design, video production, or directing live-action or animated content

Demonstrated use of AI-assisted creative tools (e.g., generative image tools, prompt engineering) to enhance or accelerate creative workflows

Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)

Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)

Experience working within and contributing to large-scale brand design systems across a global product portfolio

Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

Worksite address

san francisco, CA, 94199, US

Who can apply

Review the original listing for work authorization, qualifications and employer requirements.

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