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Job description
SUMMARY
The Associate Brand Manager works with the Classics division within the Jackson Family Wines portfolio. The Associate Brand Manager partners with the Brand Manager to develop and execute the business and marketing strategies for La Crema. This position is based in person in Santa Rosa, CA.
ESSENTIAL DUTIES/RESPONSIBILITIES
Partner with Brand Manager on long-term and annual business and marketing plan
Research and provide brand and market data as needed to Brand Manager
Lead and execute initiatives including event marketing, digital marketing, trade/media/consumer tastings and direct to consumer marketing
Project and Process Management: as determined by brand plans, partner with brand leadership to develop project timelines and traffic execution, coordinated with relevant departments, agencies and vendors
Prepare reports to update stakeholders on monthly business results
Support new product launches
Partner with Sales to develop effective trade tools to drive distribution and velocity
Manage components of the P&L: Marketing budget, sales forecast, COGS
JOB REQUIREMENTS
4+ years relevant work experience in a marketing related position
Wine industry knowledge is a plus
Experience marketing consumer packaged goods (CPG) brands is a plus
Proficiency in common programs such as Excel, PowerPoint, and Word
Basic understanding of various pricing strategies across multiple markets and channels
WAGE TRANSPARENCY
The annual salary for this role ranges from $95,000 – $105,000. Compensation will be determined by candidate experience, skills, and location.
BENEFITS
Health Benefits – Medical, Dental, Vision, Disability & Life insurance
401k with employer match
Generous time off including vacation, holidays, and paid health time
Paid volunteer time
Learning & Development opportunities
Modern Health virtual mental health & coaching visits
Wine discounts!
Jackson Family Wines is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, veteran status, or any other characteristic protected by applicable law. All employment decisions are based on merit and business needs.
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Worksite address
santa rosa, CA, 95402, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.