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Publicis Groupe

B2B & ABM Strategy VP/Director

northern, KY

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Job description

Digitas in Chicago seeks a VP/Director of B2B & Account-Based Marketing Strategy to lead strategic direction for key client engagements. You will orchestrate paid, owned, and earned touchpoints to drive connected creativity and business outcomes.

The role emphasizes data-driven insights from multi-source resources, multi-stakeholder journey mapping, and collaboration with data, technology, and creative teams to deliver impactful marketing programs and ABM initiatives.

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Last received from source 2026-10-10View job