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twentysix

B2B Account Director (ABM Focus)

el segundo, CA

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Job description

You Will Be

Managing the client relationship and act as the lead point of contact for all client requests

Seeking opportunities to advance the client relationship and identify new business opportunities

Developing a deep understanding of each client’s business, category, market, buying committee, competitive landscape, and ideal customer profile (ICP)

Proactively bringing strategic and innovative ideas to client engagements based on working with Wpromote specialists and understanding cross-channel marketing dynamics

Owning all aspects of the statement of work – including management of deliverables, drafting new versions during renewal periods and change orders when required

Leading weekly client status calls, quarterly business reviews, and other client meetings

Overseeing the development of integrated marketing plans across multiple channels (Social, Programmatic, YouTube, etc)

Interpreting data from analytics and CRM/MAP platforms (e.g. GA4, Salesforce, 6sense, Demandbase, Marketo, Pardot, HubSpot, etc.) to assess paid media performance, ensure alignment with client goals, and identify opportunities to drive down-funnel engagement and growth

Managing overall account profitability, including approving and tracking agency hours and identifying potential issues, as well as opportunities

Collaborating with Strategy, Creative, Media Channel, and Martech teams to implement full-funnel campaigns that drive qualified pipeline and measurable revenue impact

Serving as quality control for all deliverables

Develop and motivate account team members. Potential to manage 1-2 people directly.

You Must Have

5-7 years experience managing client relationships across SaaS, professional services, or other complex solution categories in an agency environment

3+ years of B2B client management experience

Strategic experience executing digital marketing strategies across search (paid and organic), social media, and email channels

Experience managing full-funnel digital campaigns (awareness through sales enablement) with long buying cycles and multiple decision-makers

An understanding of the B2B sales cycle, funnel stages (MQA to closed/won), and the ability to align marketing programs to revenue KPIs

Experience leveraging CRM and intent data platforms (e.g., Salesforce, HubSpot, 6sense, Demandbase) to inform strategy and reporting

The ability to translate complex paid media and attribution results into clear insights for VP and C-suite client stakeholders

Analytical and logical; standard strategic marketing skills (competitive assessment, industry analysis, SWOT, etc)

Experience in successfully managing multiple enterprise-sized clients simultaneously with combined media budgets of >$80M

The ability to work in a "team structure" that fosters collaboration

An energetic attitude and passion about your career

Strong ability to prioritize and manage multiple tasks and projects simultaneously, and work under pressure to meet deadlines

Solid and proven ability to help lead a team

Bachelor’s degree in Marketing, Communications, or related field

Nice to Have

Familiarity with multi-touch attribution and media mix modeling

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Worksite address

el segundo, CA, 90245, US

Who can apply

Review the original listing for work authorization, qualifications and employer requirements.

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