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Job description
We are seeking an experienced Branch Manager to lead a high-performing equipment rental operation. This position is responsible for the overall success of the branch, including operations, sales, profitability, employee development, customer satisfaction, fleet management, and safety .
This is an excellent opportunity for a proven leader with experience in equipment rental, heavy equipment, construction equipment, industrial services, or a related industry who enjoys running a branch like a business and taking ownership of its performance.
RESPONSIBILITIES
Branch Leadership & Team Development
Lead, coach, develop, and retain a high-performing branch team.
Create a culture of accountability, urgency, teamwork, and customer service.
Participate in recruiting, onboarding, training, and employee development.
Establish clear expectations and hold team members accountable for performance.
Identify opportunities to improve employee engagement and retention.
Sales & Business Development
Drive local sales and revenue growth.
Partner closely with the sales team to identify new business opportunities and expand existing customer relationships.
Lead regular sales meetings and participate in customer visits when appropriate.
Monitor sales activity, lead conversion, customer growth, pricing, and margins.
Identify market trends and competitive activity within the territory.
Support cross-selling and customer-development initiatives.
Operations
Oversee day-to-day branch operations, including service, yard, dispatch, equipment availability, and customer support.
Ensure equipment and personnel are deployed efficiently.
Monitor technician productivity, equipment turnaround times, delivery performance, and overall operational efficiency.
Identify operational bottlenecks and implement improvements.
Maintain high standards for organization, productivity, and execution.
Take ownership of branch-level financial performance.
Monitor revenue, expenses, margins, utilization, and overall profitability.
Manage costs while maintaining strong customer service and operational performance.
Utilize pricing strategies that balance competitiveness with profitability.
Identify areas of underperformance and implement corrective action.
Fleet Management
Monitor equipment utilization and availability.
Ensure fleet levels and equipment mix align with local customer demand.
Identify underutilized assets and opportunities to improve fleet productivity.
Minimize equipment downtime and unnecessary dwell time.
Work closely with service and operations teams to maintain equipment readiness.
Customer Service
Develop and maintain strong relationships with key customers.
Ensure customer concerns are addressed quickly and professionally.
Work proactively to improve customer retention and repeat business.
Maintain a high standard of service throughout the branch.
Safety & Compliance
Lead by example and promote a strong safety culture.
Ensure employees follow established safety policies and procedures.
Conduct regular safety discussions, observations, and training.
Maintain compliance with company, customer, and regulatory requirements.
QUALIFICATIONS
5+ years of leadership experience within branch operations, sales, service, or a related environment.
Experience within equipment rental, heavy equipment, construction equipment, industrial services, or a similar industry strongly preferred .
Proven experience leading and developing teams.
Strong understanding of branch operations and P&L management .
Experience managing sales performance and customer relationships.
Understanding of fleet utilization, service operations, logistics, or dispatch is highly desirable.
Strong communication, organization, and problem-solving skills.
Ability to operate effectively in a fast-paced, customer-focused environment.
Bachelor's degree in business, operations, or a related discipline is preferred; equivalent industry and leadership experience will be considered.
Valid driver's license and ability to maintain an acceptable driving record.
CDL Class A or B is considered an asset.
Bilingual candidates are encouraged to apply.
WHAT'S OFFERED
Competitive base salary + performance bonus
Medical, dental, and vision insurance options
401(k) with company match
Company-paid life and disability insurance
Paid vacation, holidays, and sick time
Employee assistance and wellness programs
Career development and advancement opportunities
Company truck
Company cell phone and laptop
IDEAL BACKGROUND
Candidates coming from equipment rental, CAT/dealer operations, heavy equipment, construction equipment, aerial equipment, power generation, pumps, industrial rental, or similar branch-based businesses are particularly well suited for this opportunity.
We are looking for a hands-on leader who can grow revenue, develop employees, manage a P&L, improve fleet utilization, strengthen customer relationships, and drive operational performance .
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Who can apply
Review the original listing for work authorization, qualifications and employer requirements.