This job is closed
Applications are no longer available for this announcement. Explore current related opportunities below.
Job description
CPG Founding General Manager — Functional Nutrition
Dallas-Fort Worth - Austin-based candidates considered with regular travel to Fort Worth (Hybrid) | Full-Time
ABOUT 909 GLOBAL
Most supplement labels are built to hide things. Ours are built to prove them.
909 is a super-premium functional nutrition brand built on radical transparency. Every ingredient. Every dose. On the label.
Clinically dosed actives. Branded, clinically studied ingredients like KSM-66. No proprietary blends. No natural or artificial flavors. No maltodextrin. No fairy dusting. Flavor comes from real fruit, not a lab.
The name is the mission. 9 is an end. 0 is a reset. 9 is a new beginning. It comes from our founder's own story: building and selling a software company, burning out, then rebuilding from the ground up.
We didn't set out to make the best selling products in the category. We set out to make the ones we'd give our own families.
WHERE we are now:
- Funded and preparing for a subscription-first DTC launch in early 2027
- Two launch lines: adaptogenic electrolyte + creatine stick packs and clean-label plant-based protein
- Moving toward first production with our manufacturing partners, with NSF certification in process
- Founding team includes a founder with a prior successful exit (MineralWare) and the former CTO/COO of Black Rifle Coffee Company, who remains involved as an advisor and shareholder
THE ROLE
You'll be our first operating leader. You'll report directly to the Founder and CEO and own the business day to day, from final formulation through launch and into scale.
This is not a role for someone who needs a big team and a playbook. We're looking for a builder. Someone who has done it at a fast-growing emerging brand, knows what it takes to get product out the door, and wants their fingerprints on the company.
WHAT YOU'LL OWN
- Launch: taking our first products from final formulation through production, stability testing, and a successful launch
- Manufacturing: co-packer selection and negotiation, ingredient supplier relationships, and production planning
- Supply chain: demand planning, inventory, and 3PL and fulfillment setup
- Quality and compliance: labeling, claims review, third-party testing, and certification programs
- The P&L: budgeting, forecasting, unit economics, and the KPIs we run the business on
- Go-to-market: working with the founder on pricing, positioning, subscription growth, and customer experience
- Team building: hiring and leading the core team and managing external partners and agencies
- Operating cadence: building the processes and systems a high-velocity CPG brand needs to scale
WHAT YOU BRING
- 5+ years in CPG, with GM or P&L ownership; supplements, functional nutrition, or beverage strongly preferred
- Experience at an emerging brand during a period of real growth
- Hands-on supply chain experience with co-manufacturers, vendor management, and demand planning
- Working knowledge of FDA labeling and cGMP requirements for supplements and functional foods
- DTC subscription experience: retention, LTV and CAC, cohort analysis, and customer lifecycle
- A track record of hiring, coaching, and leading cross-functional teams
- High ownership and comfort being first in the building
NICE TO HAVE
- Powder formulation or R&D experience (stick packs, protein, or electrolytes)
- Experience with Shopify, Recharge, and Klaviyo
- Degree in business, operations, engineering, or a related field; advanced degree a plus
WHAT WE OFFER
- Competitive compensation, structured for the right leader
- Potential founding equity
- A real seat at the table shaping a brand from day one
#J-18808-Ljbffr
Worksite address
fort worth, TX, 76102, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.