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Snap

Creative Lead, SPECS Social & Content

new york, NY

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Job description

Los Angeles, California

nNew York, New York

nFull time

nR

nSnap Inc ( is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

nThe Company operates Snapchat ( , a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc. ( , a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji ( , Saturn, and other digital services.

nAs a member of the Creative & Marketing team, you'll help shape how SPECS shows up across luxury, fashion, design, and culture on social media.

nWe're looking for a hands-on social-first creative with deep luxury experience and a strong strategic mind. You're an expert in the luxury social landscape and understand its creative codes, cultural nuances, audiences, creators, and emerging trends, and know what it takes for brands to show up credibly and distinctively.

nYou've ideally spent meaningful time within a true luxury house, where you've had real ownership of the brand's social presence and strategy, rather than contributing to social as one part of a broader creative role. You can articulate not only what great work looks like, but how you developed the strategy behind it, built internal alignment, sold the vision to stakeholders, and drove it through execution.

nYou'll report directly to the Creative Director of Social.

nWhat You'll Do:

nnnHelp shape and execute SPECS' social strategy, building a distinctive and culturally relevant presence within the luxury landscape.

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nnTake social strategies from idea to reality: develop the approach, pitch and socialize it internally, and lead execution through launch and ongoing optimization.

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nnBring deep knowledge of the luxury ecosystem including culture, audiences, creators, talent, brands, and emerging trends, to identify opportunities for SPECS to show up credibly and differently.

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nnTranslate luxury brand-building into the technology and hardware space, balancing aspiration, innovation, design, and product storytelling.

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nnBring strong taste and a design-forward creative eye across art direction, visual identity, content, and storytelling.

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nnTake ideas from strategy through execution, working hands-on with creators, agencies, and partners, and creating content directly when needed.

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nnManage creative and social agencies to ensure work meets the creative standards and cultural nuances expected within luxury.

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nnBuild and leverage relationships across luxury, fashion, design, and culture to bring new talent, collaborators, and opportunities to SPECS.

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nnStay ahead of shifts in luxury and social culture, helping SPECS participate in ways that feel credible, elevated, and unexpected.

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n nKnowledge, Skills & Abilities:

nnnDeep experience owning social for a luxury brand, with responsibility for shaping the strategy and driving the brand's overall presence, not simply contributing to individual campaigns or content.

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nnExperience working within or closely alongside a true luxury brand, with a nuanced understanding of the category, its audiences, and its creative standards.

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nnStrong strategic thinking paired with an executor mindset-you're as comfortable developing the thinking as you are figuring out how to make it happen.

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nnA sophisticated creative eye and strong taste across brand, design, visual identity, art direction, and storytelling.

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nnAbility to think conceptually and translate strategic ideas into tangible creative executions.

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nnExperience working with and managing creative and social agencies, from briefing and feedback through production and delivery.

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nnStrong understanding of creators and social-first production, including the ability to identify the right talent, collaborate with creators, and create content independently when needed.

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nnAbility to navigate cross-functional organizations and bring multiple stakeholders along without slowing down the work.

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nnHighly curious about culture, fashion, luxury, technology, design, and emerging creative formats.

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nnStrong organizational and project management instincts, with the ability to keep multiple workstreams moving in a fast-paced environment.

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nnComfortable operating with ambiguity and making smart, quick decisions as creative and business needs evolve.

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n nMinimum Qualifications:

nnnBachelor's degree in design, marketing, communications, filmmaking, or equivalent practical experience.

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nn8+ years of relevant experience across social, creative, brand, or marketing role in the luxury space.

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nn3+ years working within a true luxury brand or house, ideally in fashion, beauty, automotive, hospitality, or an adjacent premium category.

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nnExperience working for, or closely with, luxury brands, ideally within fashion, beauty, automotive, hospitality, or adjacent premium categories.

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nnPortfolio or body of work demonstrating strong social thinking, creative execution, and elevated brand storytelling.

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nnExperience managing creative and/or social agencies and external partners.

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nnHands-on content creation capabilities across photography, video, design, editing, or social-native formats.

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n nPreferred Qualifications:

nnnExperience at or within a globally recognized luxury house, with brands such as Dior, Chanel, Jacquemus, or comparable luxury brands.

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nnExperience with project management and/or creative production.

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nnProficiency in Figma, Adobe Creative Cloud, Keynote, and emerging Generative AI tools.

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nnFamiliarity with Adobe Creative Suite programs, Frame.io, and creative asset programs

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nnDemonstrated ability to take projects from strategy and concept through execution and delivery.

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nnExperience working in fast-moving, cross-functional organizations.

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n n"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a "default together" approach and expect our team members to work in an office 4+ days per week.

nAt Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

nWe are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).

nOur Benefits ( : Snap Inc. is its own community, so we've got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap's long-term success!

nCompensation

nIn the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

nZone A (CA, WA, NYC) ( :

nThe base salary range for this position is $142,000-$214,000 annually.

nZone B ( :

nThe base salary range for this position is $135,000-$203,000 annually.

nZone C ( :

nThe base salary range for this position is $121,000-$182,000 annually.

nThis position is eligible for equity in the form of RSUs.

nIf you believe this job description is missing required pay transparency information, please submit a report through this form: Job Description Pay Range Disclosure ( .

nCurious what it's like to work at Snap? Meet the people behind our products and discover how our values shape the way we create, innovate, and connect.

nSPECS ( : See how Snap is bringing computing into the world around us with SPECS, our next-generation augmented reality glasses built for real life.

nSnap News ( : Explore the latest stories about our products, innovation, and the people shaping what's next at Snap.

nApplicant and Candidate Privacy Policy (

Worksite address

new york, NY, 10261, US

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