About this opportunity
VANTA Partners Inc lists this Demand Generation Manager opportunity in san mateo, California. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Overview
We’re the leading open-core platform for AI security, trusted by 250,000+ developers and 125+ Fortune 500 companies. Backed by top-tier investors and recommended by major AI labs, we help teams ship secure AI applications and agents through real-time scanning, automated red teaming, and continuous monitoring.
About the Role
Own end-to-end demand generation: build and automate high-impact digital programs, campaigns, and events that drive pipeline and revenue. Work closely with Sales to convert interest into customers in a lean, high-velocity Marketing team.
What You’ll Do
Programs & Campaigns
Execute targeted digital campaigns for security leaders and developers
Build/optimize landing pages, ad creative, offers, and messaging
Test channels, audiences, and creatives to maximize performance
Manage budgets with focus on CPL and pipeline ROI
Support field events and onsite programs
Lead Nurture & Lifecycle
Design persona- and stage-specific nurture sequences
Implement/refine lead scoring and qualification
Own HubSpot workflows, automations, and sequences
Convert PLG and sales-led leads into pipeline
Reporting & Operations
Deliver weekly pipeline reports by channel/campaign
Data & Execution
Analyze metrics to identify gaps and optimize quickly
Own CPL, conversion, and pipeline tracking
Test and scale high-performing tactics
Who You Are
5+ years B2B demand gen (security or dev tools preferred)
Hands-on with HubSpot or similar automation platforms
Experience running paid campaigns, ABM, conferences/events
Proven funnel ownership with revenue impact focus
Data-driven; turns CRM/community analytics into campaigns
Preferred
Security buyer marketing (AppSec, CISOs)
SEO/SEM knowledge
Fast-growth startup or open-source GTM background
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Worksite address
san mateo, CA, 94409, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.