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Flowers Foods

Digital Content & SEO Strategy Lead

iowa city, IA

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About this opportunity

Flowers Foods lists this Digital Content & SEO Strategy Lead opportunity in iowa city, Iowa. Review the employer’s description below for duties, qualifications and application requirements.

Job description

Flowers Foods is seeking a Digital Content Marketing Manager to lead its digital content strategy across brand websites, retailer platforms, and AI-powered search experiences. You will own SEO/AEO, content standards, and collaboration with cross-functional teams to improve discoverability and conversion.

You will manage content workflows, set KPIs, and use tools like Profound, Profitero, and Bazaarvoice to optimize digital shelf performance.

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Worksite address

iowa city, IA, 52245, US

Who can apply

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