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BioSpace

Director Consumer Marketing Kevzara

cambridge, MA

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Job description

Location: Cambridge, MA

Job Title: Director Consumer Marketing Kevzara

Location: Cambridge, MA

About The Job

Join the team transforming care for people with immune challenges, rare diseases, cancers, andneurological conditions. In Specialty Care, youll help deliver breakthrough treatments that bring hope topatients with some of the highest unmet needs.

About Sanofi

Were an R&D-driven, AI-powered biopharma company committed to improving peoples lives and delivering compelling growth. Our deep understanding of the immune system and innovative pipeline enables us to invent medicines and vaccines that treat and protect millions of people around the world. Together, we chase the miracles of science to improve peoples lives.

Main Responsibilities

Brand Strategy & Lifecycle Leadership

Lead the development and evolution of the Kevzara US Consumer brand strategy, ensuring alignment with lifecycle management (LCM) priorities and longterm brand ambition.

Translate clinical, market, and competitive insights into clear strategic choices and differentiated value propositions for Consumer audiences.

Partner closely with Medical, Market Access, Insights, Field Leadership, and Global teams to ensure strategic cohesion and executional excellence.

Innovation, Digital, Analytics & AI Enablement

Drive the adoption of innovative Consumer engagement models, including advanced digital, omnichannel, analytics, and AIenabled strategies.

Champion experimentation and testandlearn approaches to accelerate learning cycles and unlock new growth opportunities.

Collaborate with data science, digital excellence, and technology partners to embed predictive analytics, personalization, and automation into Consumer marketing.

CrossFunctional & Matrix Leadership

Influence and align crossfunctional partners around strategic priorities, investment decisions, and performance expectations.

Serve as a senior thought partner to brand leadership, field teams, and executive stakeholders.

Lead without authority, modeling enterprise mindset, collaboration, and strategic clarity.

Financial Accountability & Performance Optimization

Own investment prioritization across Consumer marketing initiatives, ensuring resources are allocated to the highestvalue opportunities.

Establish and uphold rigorous ROI/BOI discipline, leveraging analytics to optimize performance and inform future investment decisions.

Partner with Finance and Insights to develop forecasting assumptions, scenario plans, and performance dashboards.

About You

5+ years of progressive experience in biopharma marketing, commercial strategy, or related fields.

Demonstrated success leading US Consumer brand strategy, preferably across multiple lifecycle stages.

Strong expertise in digital marketing, omnichannel engagement, analytics, and emerging AI applications in commercial settings.

Proven ability to lead in a matrix environment, influence senior stakeholders, and drive alignment without direct authority.

Exceptional strategic thinking, communication, and decisionmaking skills.

Experience managing or stewarding significant budgets with a track record of ROIdriven optimization.

Why Choose Us?

Bring the miracles of science to life alongside a supportive, future-focused team.

Discover endless opportunities to grow your talent and drive your career, whether its through a promotion or lateral move, at home or internationally.

Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.

Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks gender-neutral parental leave.

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affid... All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

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All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can be found here.

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Worksite address

cambridge, MA, 02140, US

Who can apply

Review the original listing for work authorization, qualifications and employer requirements.

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