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TBC Corporation

Director, Digital Marketing & Growth Strategy

town of florida, NY

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Job description

TBC Corporation, a leading automotive tire distributor and retailer, seeks a Director of Digital Marketing to lead strategy, governance, and performance across paid search, SEO, local listings, and analytics for Big O Tires franchise growth. The role serves as the primary liaison between Marketing, IT, Analytics, Operations, Finance, and agency partners.

The Director will oversee budgeting, forecasting, and reporting, drive omnichannel campaigns, AI search readiness, and data-driven decision

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