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WZA Sports

Director of Business Development

miami, FL

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Job description

Manages: Partnership and exhibitor sales team

Travel: Required for events, both owned and 3rd party, as well as key partner moments

About the Role

This is the revenue engine for WZA Sports. You will own exhibitor and partnership sales across Wodapalooza Miami, Huntington Beach, and everything we build next, and you will set the pace for how the whole commercial side of the business grows.

Two of the most iconic fitness festivals in the world already have real commercial momentum. Your job is to build on top of it, not start from zero. That means bringing active brand relationships that turn into conversations in your first week, rebuilding a sales process that can scale, and selling every single day while you do it.

This is not a hands-off leadership role. You will prospect, pitch, negotiate, and close, and you will lead a small team doing the same.

What You'll Own

Revenue and Pipeline

Own all exhibitor and partnership revenue across WZA Sports events

Build and maintain a strong pipeline with clear KPIs, forecasting, and CRM discipline

Rebuild the sales process end to end, including prospecting, lead qualification, outreach cadence, pitch structure, and close strategy

Develop strategic outbound plans across endemic and non-endemic categories

Selling and Closing

Sell directly and consistently at high volume

Negotiate commercial terms and manage multi-year partnership conversations

Maintain and expand category relationships that drive recurring revenue

Represent WZA Sports in meetings, calls, industry events, and festivals

Team and Process

Lead weekly sales meetings and manage expectations, pacing, and accountability

Partner with creative to build sponsorship decks, pricing frameworks, data summaries, recaps, and program proposals

Collaborate with leadership to shape pricing, packaging, and long-term revenue strategy

Who Thrives in This Role

Confident, persistent, and comfortable closing

Operates with structure, clear accountability, and measurable goals

Builds relationships fast and keeps them

Willing to roll up your sleeves and sell at volume

Passionate about fitness and live events

Positive, resilient, and disciplined in a fast-moving environment

Can lead a room and communicate with clarity

Motivated by targets and the competitive nature of sales

Skills and Experience

Existing brand relationships you can activate immediately

Proven track record closing five and six figure deals

Experience managing or leading a sales team

Strong negotiation and communication skills

Comfortable building decks, proposals, and sales assets alongside a creative team

Strong CRM habits and pipeline organization

Experience in live events, preferably sports or fitness

Bonus Points If You Have

Relationships across non-endemic categories such as beverage, automotive, finance, or telecom

Experience selling into a festival or multi-day event footprint

Experience taking a commercial program into new markets

Success in This Role

After six months:

- The pipeline is real, forecastable, and visible to leadership every week

- The sales process is documented and the team runs on it without being chased

- New categories are open that were not on the board when you started

- Multi-year deals are on the table, not just one-off activations

- Exhibitors and partners renew because the experience was worth renewing

Comp and Benefits

Commission structure tied to revenue targets and KPIs

Travel based on event and partnership needs

The chance to drive commercial growth at two of the most iconic fitness festivals in the world

About WZA Sports

WZA Sports is the crew behind Wodapalooza, one of the most fun and energetic fitness festival series on the planet. We create world-class competitions and experiences that give training purpose, bring people together through fitness, and turn competition into celebration.

We build events in places people dream about visiting, from Miami Beach to Huntington Beach. We work hard, move fast, laugh a lot, and take pride in creating moments athletes and fans talk about for years.

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Worksite address

miami, FL, 33222, US

Who can apply

Review the original listing for work authorization, qualifications and employer requirements.

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