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Job description
Our client is an established luxury home and lifestyle brand known for exceptional craftsmanship, quality, and design.
The Director of Content will lead content strategy, editorial planning, and brand storytelling across digital, social, e-commerce, advertising, and B2B channels. Reporting to the Head of Brand, this person will develop seasonal content strategies and ensure a consistent, elevated brand voice across every customer touchpoint.
This is an ideal opportunity for a strong writer and editor who understands luxury consumers and can balance strategic thinking with hands‑on content development and execution.
Responsibilities
Lead the overall content and editorial strategy across digital, social, e-commerce, advertising, email, and B2B channels
Develop annual and seasonal editorial calendars aligned with brand priorities, campaigns, and product launches
Create and oversee compelling product, brand, educational, and seasonal storytelling
Manage organic social media content and strategy across key platforms
Serve as the steward of the brand voice across all written communications
Manage internal and external writers, freelancers, and creative resources
Develop content supporting consumers, interior designers, retailers, hospitality partners, and the trade
Partner with Creative, Merchandising, E-commerce, Product Development, Sales, and PR teams
Identify photography, video, and other creative asset needs to support editorial initiatives
Oversee a Marketing Coordinator supporting content and marketing execution
Ensure content is delivered accurately, consistently, and on schedule
Requirements
7–10 years of content, editorial, or brand storytelling experience within luxury, premium consumer brands, or luxury editorial
Exceptional writing, editing, and storytelling skills
Experience developing content across digital, print, social, email, and e-commerce channels
Strong experience writing elevated product and brand copy
Demonstrated ability to develop multi‑channel content strategies and editorial calendars
Experience managing and developing at least one direct report
Experience managing freelance writers and external creative partners
Familiarity with CMS, email marketing, social scheduling, and digital asset management platforms
Strong cross‑functional project management and communication skills
Bachelor’s degree in Journalism, Communications, Creative Writing, Marketing, Business, or a related field preferred
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Worksite address
new york, NY, 10261, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.