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Job description
TBC Corporation is seeking a Director of Digital Marketing to lead strategy, governance, and performance across all digital programs for Big O Tires franchise growth. You will manage paid search, SEO, local SEO, Demand Generation, CTV, website modernization, analytics, attribution, AI search readiness, and more, while collaborating across Marketing, IT, Analytics, Operations, and Finance.
You will oversee budgeting, forecasting, and reporting, driving ROI and growth metrics, and guide a
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