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TBC Corporation

Director of Digital Marketing & Growth

town of florida, NY

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Job description

TBC Corporation’s Big O Tires division seeks a Director of Digital Marketing to lead strategy, governance, and execution across paid search, SEO, Local SEO, AI search readiness, and digital transformation initiatives. You will oversee a team and coordinate with IT, Analytics, Operations, and Finance.

The role focuses on driving traffic, conversions, and revenue growth for franchise growth, with oversight of budgeting, performance measurement, and vendor partnerships.

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