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Fourth Floor

Director of Ecommerce

new york, NY

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Job description

Job Overview

Our client, a high-end women's contemporary brand, is seeking a Director of Ecommerce to join their team in New York.

Base Pay Range

$130,000.00/yr - $165,000.00/yr

Responsibilities

Own the eCommerce channel end to end, with full accountability for revenue, margin, and overall P&L performance

Define and execute the digital commerce strategy to drive sustainable growth, profitability, and customer lifetime value

Establish forecasts and performance reporting across core KPIs including conversion, AOV, CAC, ROAS, traffic mix, and retention

Lead the day-to-day and long-term management of the Shopify platform, including feature development, integrations, and site optimization

Oversee the broader eCommerce technology ecosystem across CMS, CRM, ERP, ESP, analytics, payments, and third-party tools

Ensure site stability, speed, security, and scalability by partnering with internal teams and external vendors

Evaluate and implement emerging technologies, including AI-driven solutions, to enhance performance and user experience

Direct user experience strategy across site architecture, navigation, search, and mobile to deliver a seamless shopping journey

Drive CRM strategy, overseeing customer data, lifecycle marketing, and personalized engagement initiatives

Partner with Operations, Logistics, and Customer Service to optimize fulfillment, shipping, returns, and post-purchase experience

Manage marketplace and third-party platform integrations, improving operational efficiency and system connectivity

Lead, mentor, and scale the eCommerce team while managing agency and vendor relationships

Collaborate cross-functionally with Marketing, Creative, Merchandising, Operations, and Finance to align channel strategy with product launches and brand initiatives

Represent eCommerce leadership in broader business planning, innovation, and growth conversations

Qualifications

7+ years of progressive leadership experience in eCommerce, preferably within fashion or consumer lifestyle brands

Deep, hands‑on expertise with Shopify and Shopify Plus, including app ecosystems and complex integrations

Proven ability to manage and grow a digital P&L with strong commercial results

Strong technical understanding of eCommerce platforms, web development workflows, and data infrastructure

Demonstrated success leading CRM, UX, and customer lifecycle initiatives

Solid working knowledge of fulfillment, logistics, and eCommerce operations

Highly analytical with proficiency in Google Analytics, BI tools, and advanced Excel

Effective people leader with experience managing internal teams, agencies, and technology partners

Experience with RLM or comparable ERP systems is a plus

Employment Details

Full time, in office.

Location: New York, NY.

Seniority Level: Director

Job Function: Marketing

Please submit your resume for consideration!

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Worksite address

new york, NY, 10261, US

Who can apply

Review the original listing for work authorization, qualifications and employer requirements.

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