About this opportunity
ALEXIS LAUREN lists this DIRECTOR OF MARKETING & SOCIAL MEDIA opportunity in miami, Florida. Review the employer’s description below for duties, qualifications and application requirements.
Job description
We're looking for a highly creative, strategic and always-thinking-10-steps-ahead type of individual to join ALEXISLAUREN as our DIRECTOR OF MARKETING & SOCIAL MEDIA. This position plays a pivotal role in brand awareness, event experiences, social engagement, partnerships, and influencer management.
Key Responsibilities
Manage and create all content assets from social media to website needs
Ideate, manage, and edit reels, before/ after's, receive UGC content
Oversee and execute strategic growth marketing through various grassroots efforts, as well as email and SMS campaigns
Secure key local sponsors and secure partnerships, including influencer management
Social Media
Lead Content Calendar, Posting, Engagement, Instagram, Tik Tok
Track towards ALEXIS LAUREN brand KPIs and growth strategy
Own execution and ideas
Track analytics and weekly performance, include larger brand marketing pacing
Graphic Design
Ideate and create newsletters and releases for any new services
Desired Experience
3+ years in social media, content creation, or marketing position
Must have a strong understanding of TikTok, Instagram and all social media platforms
Creative and detail-oriented
Self-starter and able to work independently
Experience with Canva and editing tools (Adobe Suite etc.)
Ability to commute to Coral Gables and Bay Harbor Islands, as needed
ALEXIS LAUREN is an equal‑opportunity employer committed to diversity and inclusion.
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Worksite address
miami, FL, 33222, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.