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Lookout Local

Director of Product Success

eugene, OR

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About this opportunity

Lookout Local lists this Director of Product Success opportunity in eugene, Oregon. Review the employer’s description below for duties, qualifications and application requirements.

Job description

About this position

About Lookout Local

Lookout Eugene-Springfield’s mission is to provide fair, accurate, and non-partisan news, focusing on the role of business in shaping a community through taxes and jobs. We are committed to reviving local journalism and engaging with the community to reflect their needs and interests. Lookout Eugene-Springfield now approaches its first anniversary, having already achieved great traction -- audience, membership, advertising, and community trust -- It is part of Lookout Local, a now fast-growing, next-generation West Coast-based local news network. Lookout Santa Cruz won the 2024 Pulitzer for Breaking News, and Lookout's fiercely mission-driven, business-driven model is winning wide national notice. Check out our network page:

Our workplaces are in-person, in-community, collaborative and collegial. We are building a diverse, highly skilled and mission-driven group of journalists, community builders and business people intent on maintaining our culture of learning, growth and community service.

About the role

Lookout is seeking a senior, mission-driven Director of Product Success to lead product strategy, experimentation, and business performance across our national platform. This is a high-impact leadership role with direct responsibility for the audience and revenue success of the products under its direction.

This role reports to the CEO and works in close partnership with the Chief of Staff and national leadership team. The Director of Product Success is accountable not only for building great products, but for ensuring those products materially advance Lookout’s growth, sustainability, and civic mission.

At its core, this role builds on top of Lookout’s newsroom-driven journalism—extending it into products that create deeper, more frequent, and more valuable daily relationships with readers.

What Product Success Means at Lookout

Product success at Lookout is defined by business outcomes, not just feature delivery. This role owns the performance of directed products in terms of:

Audience growth, engagement, and habit formation

Revenue generation, including membership, advertising, and emerging product revenue

Scalability, ensuring products can be replicated and adapted across markets

You will operate at two levels simultaneously:

Platform-wide leadership — optimizing Lookout’s core product ecosystem for engagement, information utility, and revenue.

News experimentation & next-stage products — leading the development, scaling, and monetization of new and evolving products that expand Lookout’s value beyond traditional news consumption.

Core Product & Information Scope

Native apps

Newsletters

Ask Lookout, our AI-powered local Answer Engine

Guides, explainers, and local life resources

Emerging reader-revenue and advertiser-supported products

A central responsibility of this role is to strengthen Lookout’s position as a trusted local information hub, where journalism, service, and guidance work together.

Major Strategic Focus Areas

Driving Daily Reader Engagement & Interaction

Building on core newsroom journalism, you will:

Increase daily and weekly usage across Lookout products

Design products that invite interaction, return visits, and habit formation

Extend journalism into formats that better match how people live, search, and decide

Partner with newsroom leaders to ensure product choices reinforce editorial excellence

Information as a Core Product (Ask Lookout)

You will lead product strategy for Lookout’s emerging role as a metro information center, including:

Product ownership of Ask Lookout, integrating AI-powered answers with trusted local reporting

Ensuring information products meet standards of accuracy, transparency, and trust

Using information demand signals to inform newsroom priorities and coverage

Developing sustainable models for monetizing high-value information services

Guides, Local Life Hacks & Service Journalism

You will oversee the development of an ongoing suite of products designed to add daily, practical value, including:

Evergreen and timely Guides (elections, housing, schools, transportation, health, local government)

Local “life hacks” that help residents navigate their communities

Systems and workflows that allow service journalism to scale sustainably

Revenue strategies tied to these products, including sponsorships, membership value, and advertising

Ownership of Key Next-Stage & Revenue Products

You will serve as product owner for a portfolio of high-priority products, including:

Neighborhood newsletters and hyperlocal formats

Obituaries as a reader- and advertiser-supported product

Legal advertising and public-notice products

For each, you are accountable for:

Clear product strategy and success metrics

Audience usage and revenue performance

Iterative improvement based on data and community feedback

Scalable playbooks for future Lookout launches

News Experimentation & Organizational Leadership

This role incorporates the mindset and practice of a Director of News Experimentation, including:

Targeted research to understand community needs and opportunities for deeper engagement

Designing and scaling systems and workflows that support journalism about, for, and with audiences

Developing new forms of information delivery and storytelling aligned with sustainability goals

Cultivating a culture of experimentation around information, in partnership with newsroom, revenue, and technology teams—and directly with community members

The ultimate goal: to connect Lookout’s journalism more closely to the daily lives, experiences, and habits of community members, growing total addressable audience and monetizable value.

AI & Process Innovation

Lookout is committed to responsible, practical use of AI in local journalism. In this role, you will:

Lead AI-enabled process improvements within selected products

Help integrate AI thoughtfully into newsroom and product workflows

Identify opportunities where automation and augmentation improve speed, quality, or sustainability

Ensure AI adoption aligns with Lookout’s editorial standards and public trust

What You’ll Bring

Senior-level experience leading digital products tied directly to audience and revenue growth

Background in media, news, marketplaces, SaaS, or consumer platforms

Demonstrated success launching and scaling new products or workflows

Comfort working across editorial, business, and technical functions

Strong product intuition grounded in data and community research

Experience with experimentation, service journalism, or information products a plus

A deep belief in the civic importance of strong, sustainable local journalism

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Worksite address

eugene, OR, 97403, US

Who can apply

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