About this opportunity
ororo Heated Apparel lists this Ecommerce Performance Marketing Manager opportunity in new york city, New York. Review the employer’s description below for duties, qualifications and application requirements.
Job description
About the Roleororo is looking for an Ecommerce Performance Marketing Manager to drive growth across our direct-to-consumer ecommerce business.
This role will focus on paid advertising, SEO, ecommerce performance, and conversion optimization . We’re looking for someone who is hands-on, analytical, and comfortable turning data into action.
Key ResponsibilitiesManage and optimize paid advertising across Meta, Google, YouTube, TikTok, and other channels
Own campaign budgets, targeting, creative testing, ROAS, CAC, and customer acquisition
Work with the creative team to develop and test better-performing ads
Manage ecommerce SEO , including keyword research, product/category page optimization, technical SEO, and organic growth opportunities
Analyze website traffic, conversion rate, AOV, and customer behavior
Identify opportunities to improve product pages, landing pages, promotions, and the overall shopping experience
Track and report key ecommerce and marketing performance metrics
Support new growth channels and ecommerce initiatives as the business expands
What We’re Looking ForExperience in ecommerce, performance marketing, or growth marketing
Hands-on experience with Meta Ads and Google Ads
Good understanding of SEO and ecommerce analytics
Strong analytical and problem-solving skills
Experience with Shopify is preferred
Experience in apparel, consumer products, or DTC ecommerce is a plus
Fluent in both English and Chinese
Comfortable working in a fast-paced, cross-functional environment
We’re looking for someone who can see the full ecommerce funnel—from the first ad or search result through purchase—and continuously find ways to make it perform better.
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.