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Burn Boot Camp

General Manager

orlando, FL

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About this opportunity

Burn Boot Camp lists this General Manager opportunity in orlando, Florida. Review the employer’s description below for duties, qualifications and application requirements.

Job description

Our mission at Burn Boot Camp is to inspire, empower, and transform lives through community-based fitness.

We are a dynamic community whose commitment to each other and the mission is one of a kind. We believe hard work is energizing, problem-solving is exciting, and competition is inspiring. Our resourceful, urgent, and innovative attitude creates a fast-paced environment where ideas are encouraged, decision-making is promoted, and saying “yes!” to uncharted territory is an everyday practice.

We aim to inspire, empower, and transform lives through community-based fitness.

POSITION DESCRIPTION

Are you an outperformer who thrives on ownership, accountability, and winning as a team?Do you lead like a business owner—and love the energy, purpose, and impact of fitness? Have you ever wanted to be part of something before it opens — to build culture before the doors do?

If that sounds like you, the General Manager role at Burn Boot Camp Lake Nona, Florida, may be your next big move.

As the senior operational leader of Burn Boot Camp Lake Nona, you are responsible for building this location from the ground up. That means generating leads before doors open, building and training a championship-level team, executing Pop-up Camps, and leading a Grand Opening that sets the bar for what a Burn location can be. You will be fully accountable for performance, culture, and business results from Day 1.

You operate with the mindset of a Franchise Partner, driving results as if the business were your own — while leveraging the full power and resources of Burn Boot Camp Headquarters. You’ll partner closely with HQ support teams including Human Resources, Accounting & Finance, Marketing, Learning & Development, and Operations to build strategy, execute with urgency, and deliver elite results.

This role is for leaders who want autonomy + support, high expectations + high reward — building culture, community, and revenue from the very first day. Grand Opening is targeted for early January 2027.

Lead Trainer – owns the fitness product, trainer development, and camp execution

Lead Burn Ambassador – drives front desk operations, membership sales, and the member experience

Key Childwatch – oversees Childwatch operations, team leadership, and family support

ACCOUNTABILITY

Leadership and management of the gym leadership team

People strategy and execution

Operations strategy and execution

Blue Carpet Experience oversight

Marketing strategy and execution

Financial strategy and execution

KEY PERFORMANCE INDICATORS

Average Unit Members (AUM)

Gross Overall Revenue (GOR)

Average Member Revenue (AMR)

Membership growth and retention

Retail and Burn Nutrition performance

Payroll management and labor targets

Expense management and budget adherence

Overall gym profitability and financial health

QUALIFICATIONS

Ideal candidate is –

A leader of people and process

Able to identify opportunities to improve efficiency and simplify operations

Highly organized and detail-oriented

Strong verbal and written communication skills

Strong interpersonal and leadership skills

Able to prioritize multiple deliverables and meet deadlines

Confident in membership sales leadership

Experienced in financial performance management, including payroll and expense control

Experienced opening a new location, market, or business unit

Skilled at lead generation, grassroots community outreach, and pre-sales or pre-opening membership campaigns

Composed and decisive under the pressure of a compressed pre-opening timeline

Energized by high-visibility, high-stakes environments

This position description is not intended to be and should not be construed as an all-inclusive list of responsibilities, skills, or working conditions associated with this position. While this description is intended to accurately reflect the position’s activities and requirements, management reserves the right to modify, add, or remove duties as necessary.

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Worksite address

orlando, FL, 32885, US

Who can apply

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