About this opportunity
Fourth Floor lists this Head Of Brand - Collectible Consumer Goods opportunity in manhattan, New York. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Our client, a novelty toy collection, is seeking a highly entrepreneurial Senior Brand Leader to own the next stage of growth. You’ll work across brand, marketing, partnerships, activations, social, digital growth, and cultural expansion to turn a commercially successful product into a much larger brand.
What You’ll Own
Define brand vision, strategy, priorities, and growth roadmap
Build company as a true brand
Develop major partnerships, collaborations, pop-ups, experiential concepts, and cultural activations
Shape the brand’s social, content, and creative direction
Drive alignment across paid media, creators, PR, gifting, DTC, retail, affiliate, and other growth channels
Identify where to invest to maximize awareness, collectibility, and cultural relevance
Serve as the liaison across product, creative, marketing, licensing, PR, retail, and leadership
Turn big ideas into clear briefs, timelines, and execution plans
Build and shape the team
Own the brand budget in partnership with leadership
Who You Are
5-8+ years of prior ownership within a high-growth consumer brand
Bring strong experience across brand, partnerships, collaborations, activations, social, and digital
Combine creative taste with commercial judgment
Can confidently lead agencies, creators, and internal teams
Comfortable setting the vision and getting into the details
Know how to create momentum around launches, drops, partnerships, and cultural moments
Please submit your resume for consideration!
Worksite address
manhattan, NY, 10024, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.