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Morgan Mace

Head of TikTok Shop – $130M Global Supplements Brand (DTC / Performance Marketing)

workfromhome, NY

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Job description

Head of TikTok Shop – $130M Global Supplements Brand (DTC / Performance Marketing)

This range is provided by Morgan Mace. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$150.00/yr - $225.00/yr

Head of TikTok Shop – $130M Global Supplements Brand (DTC / Performance Marketing)

Location: USA (Remote to start - Then relocation to Florida in 12-18 months would be preferred)

We’re looking for a Head of TikTok Shop to lead the TikTok growth strategy for a profitable, cash-flow positive $130M global supplements brand . This is a rare chance to own the strategy, creator partnerships, and sales growth on TikTok while building a direct-to-consumer business from the ground up in the US.

What you’ll do:

Own TikTok growth strategy end-to-end , including content, ads, creator partnerships, and platform relationships.

Scale TikTok revenue to $500K–$1M+ GMV per month .

Build and manage a high-performing TikTok/creator marketing team .

Collaborate with e-commerce, performance marketing, and creative teams to integrate campaigns and optimize ROI.

Leverage data-driven insights to continually optimize campaigns and push boundaries in health & wellness marketing.

What we’re looking for:

Proven experience growing TikTok or social commerce channels to $500K+ GMV/month.

Deep relationships with TikTok creators and platform contacts .

Strong performance marketing, content strategy, and e-commerce skills .

Experience in health, wellness, or supplements brands is a plus.

Ability to thrive in a fast-growing, entrepreneurial environment with resources to scale aggressively.

Profitable & cash-flow positive business with a strong Amazon foundation.

Opportunity to build a transformative DTC presence in a high-growth category.

Competitive base + bonus + potential equity .

Fully remote-friendly with flexibility to travel for creator collaborations or events.

Ready to lead TikTok growth for a fast-growing, profitable brand? Apply now and let’s talk.

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