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Fabric by Gerber Life

Insurance Lifecycle Marketing Lead — Hybrid (NYC)

new york, NY

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Job description

Fabric by Gerber Life in New York City seeks a Lifecycle Marketing Lead to own lifecycle programs for our insurance business. You will craft communications across onboarding, engagement, retention, and cross-sell with product, data, design, and technology partners.

The role requires hands-on experience with Braze or Salesforce Marketing Cloud, strong segmentation, and the ability to translate business needs into data-driven campaigns in a regulated industry.

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Worksite address

new york, NY, 10261, US

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