Job description
This is a remote position.
Position Title:Amazon Marketplace Specialist – FBM (Fulfilled by Merchant)
Employment Type:Independent Contractor - Part Time
Location:Remote
Department:E-Commerce / Digital Sales
Reports To:E-Commerce/Project Manager / CEORole Overview
TheAmazon Marketplace Specialist (FBM)is responsible for theend-to-end management, optimization, and growth of the company’s Amazon Seller Central account operating under the Fulfilled by Merchant (FBM) model.
This role ensures smoothmarketplace operations, order fulfillment coordination, product visibility, advertising optimization, and revenue growthwhile maintaining compliance with Amazon’s policies and performance standards.
The specialist will manage theentire Amazon FBM lifecycle, fromaccount setup, product listing, inventory coordination, order management, shipping workflow, customer service, advertising campaigns, analytics, and growth strategy.
Key Responsibilities
1. Amazon Seller Central Account Management
Manage and maintain the company’sAmazon Seller Central account.
Ensure compliance with Amazon marketplace policies and standards.
Monitor and maintain healthyAccount Health Metrics, including:
Order Defect Rate (ODR)
Late Shipment Rate
Pre-Fulfillment Cancellation Rate
Manageperformance notifications, policy updates, and account alerts.
Handlecase management, escalation, and account reinstatement processesif needed.
2. Product Listing & Catalog Optimization
Create, upload, and manageproduct listings in Amazon Seller Central.
Optimize listings usingAmazon SEO best practices, including:
Keyword optimization
Title structure
Bullet points
Product descriptions
ManageA+ Content and enhanced brand content.
Upload and maintainproduct images, infographics, and multimedia assets.
Manageproduct variations (size, color, bundles).
Conductkeyword researchto improve organic rankings.
3. Pricing & Competitive Strategy
Monitor competitor listings and market trends.
Implementdynamic pricing strategies.
Manage promotional campaigns such as:
Coupons
Lightning Deals
Seasonal discounts
Ensure compliance withAmazon Fair Pricing Policy.
4. FBM Order Processing & Fulfillment
Monitor incoming orders inSeller Central.
Coordinate withwarehouse and logistics partnersto ensure timely fulfillment.
Generate and manageshipping labels and shipment confirmations.
Ensure compliance withAmazon shipping SLAs.
Track shipments and resolve delivery issues.
5. Inventory Management
Maintain accurate inventory levels across all listings.
Preventstock-outs or oversellingby coordinating with supply chain teams.
Forecast demand based on sales trends and seasonality.
Update inventory quantities regularly.
6. Customer Service Management
Manage customer communication viaAmazon Buyer-Seller Messaging.
Respond to inquiries withinAmazon’s 24-hour response requirement.
Handlerefunds, returns, replacements, and complaints.
Maintain highcustomer satisfaction ratings and seller feedback.
7. Returns & Refund Processing
Process return requests according toAmazon return policies.
Coordinate with warehouse teams on returned inventory.
Analyze return trends and recommend improvements.
8. Amazon Advertising (PPC Management)
Plan, launch, and manageAmazon PPC campaigns, including:
Sponsored Products
Sponsored Brands
Sponsored Display
Monitor campaign performance metrics such as:
ACOS
ROAS
CTR
Conversion Rate
Optimize campaigns through keyword adjustments and bid management.
9. Sales Analytics & Reporting
Monitor and analyzeAmazon business reports and sales performance.
Track key metrics including:
Revenue
Conversion rates
Buy Box percentage
Advertising performance
Generateweekly and monthly performance reports.
10. Marketplace Growth Strategy
Conductmarket and competitor research.
Identify opportunities to improveproduct ranking and visibility.
Recommend strategies forrevenue growth and marketplace expansion.
Support new product launches on Amazon.
11. Amazon Policy & Compliance
Ensure listings comply with Amazon’s policies and category requirements.
Stay updated on Amazon algorithm changes and policy updates.
Prevent and resolve issues related torestricted products or listing suppression.
12. Cross-Functional Collaboration
Work closely with internal teams such as:
Warehouse / Fulfillment
Marketing / Digital Advertising
Finance
Product Development
Operations
Requirements
Required Experience
2–5 years experience managing Amazon Seller Central
Proven experience handlingAmazon FBM operations
Experience managingAmazon PPC campaigns
Experience withAmazon product listing optimization and SEO
Experience managingAmazon order fulfillment workflows
Amazon Certifications (Preferred / Strong Advantage)
Candidates with the following certifications will be prioritized:
Amazon Advertising Certification
Amazon Sponsored Ads Certification
Amazon DSP Certification
Amazon Advertising Foundations Certification
Amazon Retail for Advertisers Certification
Amazon Seller University Advanced Training
Additional relevant certifications:
Amazon Marketplace Strategy Certification
E-Commerce Marketplace Management Certification
Required Skills
Technical Skills
Amazon Seller Central management
Amazon PPC advertising
Listing optimization and Amazon SEO
Keyword research tools (Helium10, Jungle Scout, Keepa)
Inventory management systems
Data analysis using Excel or Google Sheets
Analytical Skills
Sales performance analysis
Advertising ROI analysis
Pricing strategy and competitor bench-marking
Conversion rate optimization
Operational Skills
Order processing and fulfillment coordination
Customer service management
Returns and refund processing
Marketplace compliance monitoring
Key Performance Indicators (KPIs)
Monthly Amazon revenue growth
Product listing conversion rate
Buy Box win rate
Advertising ROAS / ACOS
Order Defect Rate (ODR)
Customer feedback score
On-time shipment rate
Tools Commonly Used
Amazon Seller Central
Amazon Advertising Console
Helium10
Jungle Scout
Keepa
Google Analytics
Excel / Google Sheets
Inventory management software
Expected Outcomes (First 90 Days)
First 30 Days
Conduct full audit of Seller Central account
Optimize existing listings
Review FBM fulfillment process
60 Days
Launch optimized PPC campaigns
Improve listing SEO and visibility
90 Days
Increase sales performance and conversion rates
Deliver structured growth strategy and reporting
Benefits
Remote Work
Originally posted on Himalayas
Who can apply
Eligible countries: United States. Accepted UTC offsets: UTC-10, UTC-9, UTC-8, UTC-7, UTC-6, UTC-5, UTC+14. Review the full description for employer-specific work authorization, residency and schedule requirements.