About this opportunity
WNET lists this Lead, Digital Media Sales opportunity in newark, New Jersey. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Senior Specialist, Digital Media Sales
Corporate support-through cross-platform media buys, sponsorships, philanthropic and strategic partnerships-plays a vital role in sustaining our work in public media and expanding the reach of our content and mission to new audiences. An immediate opportunity is available for a Senior Specialist, Digital Media Sales, who will work in a highly collaborative environment to develop revenue-generating strategies for digital buys and partnerships to grow digital media revenue and secure new corporate clients in support of revenue goals.
The Digital Media Sales Lead is responsible for responding to digital media buying agency requests, prospecting, selling, and closing digital media buys and corporate partnerships across our platforms, both directly with corporate clients and through media agencies. This role entails developing digital-focused sales materials using audience and demographic data. making sales calls and pitches, building strong client and agency relationships, and managing effective execution of digital media campaigns once secured.
Responsibilities
Prospect, pitch, and close digital media buys and sponsorship opportunities across The WNET Group's digital platforms, including websites, social media, streaming services, podcasts, and e-newsletters
Create customized, digital-only sponsorship proposals that highlight WNET's audience reach and the unique benefits of digital media campaigns
Serve as a key point of contact for digital sponsorship clients, ensuring their needs are met and maintaining a high level of satisfaction throughout the campaign lifecycle
Collaborate with the Integrated Media Sales team on cross-platform opportunities across our content portfolio
Work closely with Marketing Services on budgets, billing, and media post reports.Track digital inventory, campaign performance, collaborate with Research to measure key metrics, and provide regular reports to clients, offering insights into engagement, reach, and ROI
Maintain accurate sales pipeline and client interactions in CRM
shepherd legal contracts, prepare partnership recap reports, etc.
Other relevant duties, as assigned
Qualifications
Qualified candidates will possess exceptional written and verbal communication, storytelling, and presentation skills and be highly organized, with the ability to manage competing priorities, adapt in a fast-paced environment, and effectively balance multiple accounts and deadlines.Additional qualifications include:Minimum of five (5) years of direct sales experience in a competitive market sales environment
Demonstrated track record of digital media sales including display, video, social, podcasts programmatic, and related channels in digital media ecosystem
Success achieving revenue goals, successful engagement with media buying agencies and working directly with clients
Proficiency with media research
knowledge of digital data and metrics
Outstanding presentation skills - ability to present to groups. Strong campaign and client management skills
Understanding marketing, events, social media and promotions
Proficiency with CRM tools (Salesforce or similar preferred), Microsoft Office Suite (including Excel, PowerPoint, Word, and Airtable
Proactive and resourceful, with a strong sense of ownership and the ability to work effectively both independently and collaboratively
Ability to participate in evening and weekend events will be necessary
Understanding of non-profit fundraising landscape, a plus
Compensation & Benefits
Salary ranges are based on benchmarked nonprofit and industry related data provided by an outside consulting firm and are commensurate with skills and experience. The hiring salary range for this position is $87,000.00 - $90,000.00
The WNET Group offers competitive salaries, excellent benefits, and a supportive working environment
Internal equity considerations will be reviewed before making a final offer
Work Arrangement
This is a hybrid position. The WNET Group reserves the right to change and/or modify the hybrid schedule at its discretion.
Location
The WNET Group437 Madison AveNew York, NY 10022
Equal Opportunity Statement
It is the policy of WNET not to discriminate against any applicant for employment, or any employee because of age, color, sex, disability, national origin, race, religion, veteran status or any classification protected by law.
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Worksite address
newark, NJ, 07175, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.