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Job description
Bath & Body Works is seeking a visionary AVP of Loyalty & CRM to own the consumer file, drive growth, and orchestrate personalized experiences across email, SMS, push, in-app, and direct mail. The role balances acquisition and retention with profitability, leading a multi-disciplinary team to translate insights into measurable results.
The leader will shape segmentation, lifecycle journeys, and a data-driven strategy, partnering with Technology, Data Science, Finance, and store operations to
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Worksite address
reynoldsburg, OH, 43069, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.