About this opportunity
Inmar Intelligence lists this Manager, Client Strategy opportunity in winston salem, North Carolina. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Review and provide strategic direction on proposal decks, presentations, and campaign recommendations
Inmar Intelligence is seeking a highly strategic and client-focused Manager, Client Strategy to lead a team responsible for developing client-facing proposals, strategic narratives, campaign recommendations, and presentation materials across the Consumer Packaged Goods (CPG) portfolio. This role sits at the intersection of Sales, Client Success, Analytics, Media, Product, and Retail—ensuring client objectives are translated into compelling, insight-driven strategies and recommendations that support revenue growth and strengthen client engagement. The Manager, Client Strategy is responsible for both people leadership and strategic execution. This individual will coach and develop Client Strategy team members, manage team priorities and workload, maintain high standards for strategic output, and provide hands‑on strategic guidance for complex or high‑priority client opportunities. The ideal candidate combines strong people leadership with expertise in CPG, shopper marketing, retail media, integrated campaign strategy, and executive-level storytelling. This leader should be comfortable moving between coaching team members, reviewing strategic work, collaborating with cross-functional partners, and directly contributing to important client opportunities. This is not a traditional design or coordination role. The Manager, Client Strategy is accountable for ensuring the team consistently develops strategic, differentiated, and operationally achievable recommendations that effectively communicate Inmar's value in the market.
Team Leadership & Development
Lead, coach, and develop a team of Client Strategy professionals
Set clear expectations for strategic thinking, presentation quality, client readiness, and executional feasibility
Provide regular coaching, feedback, and professional development
Strengthen Team Capabilities Across
Strategic planning
CPG and shopper marketing
Retail media
Audience and media strategy
Executive storytelling
Client communication
Manage workload, priorities, and resource allocation across client requests and revenue opportunities
Support employee performance, development, and career growth
Foster a collaborative, accountable, and solutions-oriented team culture
Identify opportunities to improve team knowledge, skills, processes, and tools
Client Strategy & Strategic Storytelling
Lead and oversee the development of client-facing strategies, proposals, and recommendations
Guide team members in translating client business goals into actionable media, audience, shopper, and campaign strategies
Ensure strategic narratives align to objectives such as:
Brand awareness
Trial and acquisition
Basket growth
Repeat purchase
Retail conversion
Review and provide strategic direction on proposal decks, presentations, and campaign recommendations
Ensure Client-facing Materials Are
Insight-driven
Strategically differentiated
Visually compelling
Client-centric
Operationally achievable
Provide hands‑on strategic support for complex, high-value, or high-priority opportunities
Guide development of post-campaign recommendations that identify performance insights, key learnings, optimization opportunities, and future growth opportunities
Pre-Sales Partnership & Revenue Enablement
Partner closely with Sales and Client Success leaders throughout the pre‑sale planning process
Oversee strategic support for: RFP responses
Proposals
Pitches
Client planning sessions
Growth opportunities
Guide the development of: Audience strategies
Channel mix recommendations
Campaign approaches
Retail and shopper strategies
Measurement frameworks
Ensure Proposals Clearly Communicate
Strategic rationale
Inmar differentiation
Business impact
Measurement approach
Growth opportunities
Participate directly in strategic pitches and client presentations as needed
Partner with commercial teams to improve proposal quality, differentiation, and win potential
Capture learnings from client feedback, wins, and losses to continuously improve strategic recommendations
Strategic Campaign Recommendations
Guide the development of audience and campaign recommendations using:
Shopper and retailer data
Behavioral insights
Category intelligence
Campaign performance
Market trends
Ensure Recommendations Appropriately Consider
Media channels
Audience segmentation
Campaign structures
Retail activation approaches
Measurement strategies
Ensure Strategies Align With
Client objectives
Executional feasibility
Retailer capabilities
Budget considerations
Measurement requirements
Identify Opportunities To Integrate
Retail media
Incentives and loyalty solutions
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Worksite address
winston salem, NC, 27104, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.