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Job description
Job Description The Manager, Social Strategy owns the Nordstrom Rack social strategy end-to‑to‑end, coordinating organic strategy across all channels. This role is accountable to all enterprise KPIs like growth, engagement, share of voice and brand health – consistently delivering on strategies and tactics to achieve the set objectives. As a trusted social partner, this role collaborates deeply with the Brand, Media, PR, Site, Search, Merch, and Marketing leadership to oversee both campaign‑driven and always‑on content strategy. Success requires deep social strategy and platform expertise, editorial judgment, people leadership, and the ability to scale high velocity, high‑volume, and high‑quality content for a matrixed organization. This is a high visibility role within Nordstrom’s marketing team, with the opportunity to make real impact and have a lot of fun. Nordstrom is setting out to build the Best Social Team in Retail — and we hope you’re excited to be part of it. This role is offered as hybrid in Seattle, WA. Candidates must be available to work in office at the Nordstrom corporate headquarters a minimum of 4 days/week to be considered for this position.
A Day in the Life
Own Nordstrom Rack social strategy end-to‑end – editorial point of view, content tiers, platform priorities, and brand expression across Instagram, TikTok, YouTube, Pinterest, Threads, Substack, and any other channels
Drive performance creative strategy in partnership with paid social leadership
Discern which trends to author – not just find them, but filter the social listening signal surfaced by the JWN Community & Commerce Lead and Nordstrom Rack Community Lead into a strategic trend agenda that our Content Creators execute against
Own the strategic social KPIs for Nordstrom Rack – growth, engagement, share of voice and brand health.
Partner cross‑functionally with PR, Site, Search, Merch, Media and Marketing leadership to align social to broader brand and commercial priorities.
Drive editorial planning and brief‑writing, collaborating closely with all of our agency partners to ensure they deliver the outcomes we’ve identified in the timelines we’ve set
Identify and scale emerging platform opportunities, formats, and AI tooling to keep our portfolio looking ahead
Collaborate closely with the Influencer team on integrated opportunities to storytell on brand channels
You own this if you have
Bachelor's degree from an accredited college
6–9 years of social media marketing and strategy experience, including team leadership at an enterprise or large portfolio brand
Native fluency across Instagram, TikTok, YouTube, Pinterest, Threads, and others – knowing what customers want to see in feed and optimizing for performance
Deep experience with scheduling tools like Sprout and AI‑assisted social listening like Nectar, GWI, Archive, Brandwatch.
Knowledge of social platform reporting, with the expertise to guide teams on the right KPIs, benchmarks, and success
Strong brief‑writing and editorial planning craft
Proven track record producing high‑velocity, high‑volume content at scale
Demonstrated competencies: Strategic Mindset, Drives Results, Builds Effective Teams, Develops Talent, Manages Complexity, Cultivates Innovation, Business Insight, and Customer Focus
Pay Range
$110,500.00 - $183,000.00 Annual
Benefits
We’ve got you covered… Our employees are our most important asset and that’s reflected in our benefits. Nordstrom is proud to offer a variety of benefits to support employees and their families, including:
Medical/Vision
Dental
Retirement
Paid Time Away
Life Insurance and Disability
Merchandise Discount
EAP Resources
Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more.
Eligibility requirements may apply based on location, job level, classification, and length of employment.
Learn more in the Nordstrom Benefits Overview by copying and pasting the following URL into your browser:
For Los Angeles or San Francisco applicants: Nordstrom is required to inform you that we conduct background checks after conditional offer and consider qualified applicants with criminal histories in a manner consistent with legal requirements per Los Angeles, Cal. Muni. Code 189.04 and the San Francisco Fair Chance Ordinance.
For additional state and location specific notices, please refer to the Legal Notices document within the FAQ section of the Nordstrom Careers site.
Applicants with disabilities who require assistance or accommodation should contact the nearest Nordstrom location, which can be identified at
Please be mindful that there may be legal notices and requirements related to this job posting that are specific to your state. Review the Career Site FAQ’s for relevant information and guidelines.
About Us
We’re a fast‑moving fashion company that started as a shoe store in 1901. This heritage of service is the foundation we’re building on as we provide convenience and true connection for our customers. We empower our people to be innovative, creative and focused on providing the best service to our customers. Through it all, we remain committed to leaving the world better than we found it. Whether you’re a genius engineer, a phenomenal salesperson or a supply chain pro, we invite you to bring your unique talents and join our team. We reward great work, promote from within and celebrate diversity.
CUSTOMER OBSESSED
We strive to know our customers better than anyone else. We listen, anticipate, build trust and move with speed to deliver on their needs.
OWNERS AT HEART
We treat every interaction as an opportunity to make an impact and deliver excellence.
CURIOUS AND EVER CHANGING
We approach problems with curiosity and create solutions. We unlock potential to be bold, think big and inspire innovation.
HERE TO WIN
We’re committed to delivering results, both today and tomorrow. We win as a team by supporting and challenging one another to be better every day.
WE EXTEND OURSELVES
We treat each other with respect and kindness. We do the small things that make a big difference. We create a welcoming environment, helping people feel connected, valued and part of one community.
Come on! Join us!
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Worksite address
seattle, WA, 98127, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.