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Job description
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This range is provided by Russell Tobin. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$50.00/hr - $68.00/hr
Senior Associate Recruiter at Russell Tobin
Job Title: Marketing Automation Specialist (Marketing Associate IV)
Location: Remote (PST preferred) or Onsite in Menlo Park, CA
Pay: $50 - $68 / hour
Duration: 12-month contract (possibility of extension or conversion)
About the Role
We’re seeking a detail-oriented and technically skilled Marketing Automation Specialist to join a high-performing Automation & Delivery team. This role is ideal for someone with 5–7 years of hands-on experience in Salesforce Marketing Cloud (SFMC) and a deep understanding of audience segmentation, personalization, and dynamic content.
In this position, you’ll lead the technical execution of multi-channel campaigns—including email, event pages, and messaging—by building scalable, real-time experiences. The right candidate will be passionate about campaign automation, data integration, and operational excellence.
Key Responsibilities
Build and optimize multi-step automation journeys in SFMC using Journey Builder, Automation Studio, Email Studio, and Content Builder
Create dynamic content using Movable Ink, AMPscript, and SSJS
Segment audiences and build logic using SQL and Salesforce Data Cloud
Manage webinar/event registration pages and landing pages using Splash
Partner with Marketing Tech, Analytics, and Creative teams to ensure campaign success
Support campaign tagging, measurement, attribution, and reporting
Ensure campaign quality and data governance standards are met
Coordinate campaign assets using Highspot and similar tools
Continuously optimize performance across marketing automation workflows
Qualifications
Required:
5–7 years of experience using SFMC with deep knowledge of:
Journey Builder
Automation Studio
Email Studio
Content Builder
Strong command of AMPscript, SSJS, and SQL for data integration and segmentation
Experience using Salesforce Data Cloud for audience targeting
Familiarity with campaign tools like Movable Ink, Splash, and Highspot
Strong organizational, time management, and QA skills
Experience working cross-functionally to manage complex campaign delivery
Self-starter with a proactive mindset and eye for continuous improvement
Nice to Have:
Experience integrating chat automation tools into marketing workflows
Understanding of tagging strategies and conversion funnel metrics
Strong communication skills and ability to deliver high-quality work on time
Experience with tools like Knack, Tableau, or similar
Pride Global offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
Seniority level
Associate
Employment type
Full-time
Job function
Marketing
Industries
Social Networking Platforms and Software Development
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Worksite address
menlo park, CA, 94029, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.