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PartsSource Inc.

Marketing Operations & AI GTM Leader

cleveland, OH

Check who can apply and the requirements below before continuing.

About this opportunity

PartsSource Inc. lists this Marketing Operations & AI GTM Leader opportunity in cleveland, Ohio. Review the employer’s description below for duties, qualifications and application requirements.

Job description

PartsSource is the leading technology and software platform for managing mission‑critical healthcare equipment. Trusted by over 5,000 US hospitals and 15,000 clinical sites, we empower providers and service organizations to maximize clinical availability for patient care and automate the procurement of parts, services and training through a unique digital experience.

About The Job Opportunity

The Marketing Operations Manager owns reliability, governance and day‑to‑day execution of the marketing technology stack and enables high‑quality marketing execution across the business. This role blends operational discipline with hands‑on system administration to ensure marketing tools work as intended, data is clean and campaigns run smoothly.

What You’ll Do

Marketing Technology Ownership & Administration

Own day‑to‑day administration of HubSpot, including campaigns, workflows, lists, lifecycle stages and properties

Manage system configuration, permissions, documentation and change management

Partner with the GTM Engineer on enhancements and integrations, ensuring designs are executed accurately

Monitor system performance and proactively resolve issues before they impact execution

Campaign Execution & Continuous Optimization

Support execution of demand, lifecycle and account‑based marketing campaigns across channels

Enable automated A/B testing across messaging, offers, timing and channel mix

Train marketers on test design, execution and interpretation within HubSpot and related tools

Translate results into actionable recommendations that improve conversion and engagement

Perform quality assurance prior to launches to prevent data or workflow issues

Lead Scoring, Intent & Buying Group Coverage

Own operational implementation of lead scoring and marketing intent models

Support evolution from MQL‑centric scoring to account and buying group coverage models

Operationalize engagement‑based and intent‑driven workflows aligned to ABM strategies

Partner with Marketing, Sales and RevOps to ensure scoring models are understood and trusted

Data Governance & Quality

Enforce campaign taxonomy, UTM standards and data entry conventions

Monitor data quality and flag issues that impact reporting or downstream use

Coordinate with the GTM Data Engineer on schema changes and data requirements

Maintain documentation, runbooks and process standards

Enablement & Cross‑Functional Execution

Train marketing teams on tools, workflows and best practices

Serve as first point of contact for marketing system troubleshooting

Identify automation opportunities to reduce manual effort

Partner with IT, Security and Data teams to ensure scalable, compliant systems

What You’ll Bring

Your Background

4+ years of experience in Marketing Operations, Marketing Systems or a related role

Hands‑on administration experience with HubSpot; experience with 6sense and AdTech tools required

Strong understanding of B2B marketing funnels and lifecycle management

Experience operationalizing lead scoring, intent signals and account‑level engagement metrics

Proven ability to work cross‑functionally with Marketing, RevOps, Sales Ops and Data teams

Preferred

Experience supporting demand generation and ABM workflows

Familiarity with AI/ML use cases in GTM operations and automation

Knowledge of B2B SaaS commercial operations and performance metrics

Who We Want to Meet

Act Like an Owner – Accountability & Execution: take ownership of marketing systems and follow through to reliable outcomes.

Serve with Purpose – Business Impact: enable marketers to focus on results by removing operational friction.

Adapt to Thrive – Learning Agility: quickly learn new tools, workflows and GTM approaches as the stack evolves.

Collaborate to Win – Influence & Communication: partner effectively across Marketing, RevOps, Sales and Data.

Challenge the Status Quo – Continuous Improvement: look for better ways to automate, standardize and scale execution.

Benefits & Perks

Competitive compensation package with salary, incentives, company ownership/equity and comprehensive benefits (401k match, health, college debt reduction and more)

Career and professional development through training, coaching and new experiences

Hybrid culture with new and beautiful workspaces that balance flexibility, collaboration and productivity

Inclusive and diverse community of passionate professionals learning and growing together

EEO

PartsSource, Inc., and its affiliates and subsidiaries, provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Legal authorization to work in the U.S. is required.

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Worksite address

cleveland, OH, 44101, US

Who can apply

Review the original listing for work authorization, qualifications and employer requirements.

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