About this opportunity
Brilliant® lists this Marketing Specialist opportunity in evanston, Illinois. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Our client is growing and needs a Marketing Specialist to help the Manager in their Beauty/Wellness company.
*Onsite in Bolingbrook*
The Marketing Associate is the execution engine of the Strategy, Marketing & Communications department — the person who turns approved strategy into published content, live campaigns, on-time events, and clean data, every day. This is a hands-on, high-throughput role across content and web, digital assets and CRM, event production, reporting, and day-to-day marketing operations, with room to grow toward channel ownership or a future marketing-manager track as the department scales.
RESPONSIBILITIES:
Content, Copy & Web
Draft and edit marketing copy; manage the editorial/blog calendar and website content management system (CMS)
Create designs for ads, website, socials, and other channels using Canva and other tools
Own routine SEO content updates and monthly SEO/content-gap review, escalating recommendations to the Senior Manager
Stay up to date on industry trends and create content based upon analyses
QA all published content for brand and spec compliance before it goes live
Digital Assets & Inventory
Maintain digital asset library hygiene and naming conventions for internal and external stakeholders
Manage physical marketing inventory (promotional items, event stock)
CRM & Email
Maintain CRM contact records (HubSpot/Salesforce) and resolve duplicates; support lead entry after events
Maintain CRM list segmentation and data cleanliness
Draft, edit and manage email campaigns and monitor and report on engagement
Draft and edit social media copy; Own the day-to-day social content calendar and standard post scheduling
Monitor and respond to social engagement within SLA; escalate negative sentiment or high-visibility items to the Senior Manager
*2112*
Events & Production
Coordinate event and trade-show logistics, vendor confirmations, and on-site checklists
Plan photo/video shoots and manage 60 day-out production planning for upcoming events
Operations & Admin
Triage marketing request inbox and daily task list; Identify bottlenecks and escalate items at risk
Maintain the master marketing calendar (2-week rolling visibility) and keep SOPs current
KNOWLEDGE AND SKILLS:
Working knowledge of a CRM/marketing automation platform (HubSpot, Salesforce, or similar) and a CMS (Wordpress or similar)
Ability to research in market data tools such as Mintel, Euromonitor, Nielsen
Solid writing and editing skills; comfortable with basic content design/QA, experience with design tools such as Canva; Adobe InDesign or Illustrator a plus
Proficiency with standard marketing and project-management tech stack tools (Asana or similar)
EDUCATION/EXPERIENCE:
Bachelor's degree in Marketing, Communications, or related field preferred (equivalent experience considered)
2–4 years of marketing experience in a coordinator, associate, or specialist capacity — agency or in-house both welcome
1+ years of experience in beauty, health, or wellness sectors preferred
System: WordPress, HubSpot, Salesforce
Onsite Hours: M-F 8:30AM-5:30PM
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.