Job description
Company:Driven BrandsDriven Brands is North America's largest automotive services company with a portfolio of iconic brands including Take 5 Oil Change®, Meineke Car Care Centers®, Maaco®, 1-800-Radiator & A/C®, Auto Glass Now®, and CARSTAR®. Our vision is to fuel the pursuit with the simplest, most convenient, and most reliable car care experience.
Headquartered in Charlotte, NC, Driven Brands is more than a workplace. We're a launchpad — for careers, for dreams, and for people driven to do great things.
Every day, we fuel the pursuit — for our customers chasing life's moments, for our franchisees building lasting legacies, and for each other as we grow, lead, and succeed together.
Performance matters. We take pride in it. We own it. We show up for one another and for our communities.
Because at Driven Brands, we're not just fixing cars. We're building futures, unlocking potential, and fueling what's possible — together.
JOB DESCRIPTION:
The Media Manager will be responsible for the tactical execution, performance monitoring, and operational management of paid media campaigns. This role ensures campaigns launch accurately, run efficiently, and deliver against performance benchmarks.
Working closely with the Brand teams, media agencies, analytics, CRM, and website teams, the Media Manager oversees campaign setup, pacing, optimization, and reporting. The role focuses on day-to-day campaign excellence, performance monitoring, and executional quality, while escalating risks and strategic opportunities to the Director of Media. This role is ideal for a media practitioner who can work cross-functionally to connect media data and performance to drive cars per day.
Core Focus Areas
The Media Manager supports the successful implementation of four critical levers of the Take 5 ecosystem:
Media Campaign Implementation and Monitoring
Media Processes and Documentation
Cross-functional Internal and External Collaboration
Key Responsibilities
Campaign Strategy, Execution & Operations (30%)
Influence and work between media agency and brand team to keep work moving forward, in support of the media strategy
Oversee day-to-day execution with media agencies to ensure campaigns launch accurately and on time
Manage campaign setup, trafficking, and implementation across paid media platforms
Conduct quality assurance (QA) on media buys, targeting parameters, tagging, and creative rotations
Monitor budget pacing and delivery to ensure campaigns remain within spend targets
Identify and implement in-flight optimizations within established guardrails
Maintain detailed documentation including media plans, campaign specs, timelines, and learnings
Performance Monitoring (20%)
Track campaign performance against defined benchmarks and KPIs
Monitor in-flight results and flag performance trends, risks, and opportunities
Ensure budget pacing remains within acceptable thresholds (e.g., ±5%)
Escalate performance issues, optimization opportunities, or operational risks to the Director of Media
Reporting & Insights (20%)
Work with media analytics to develop and maintain weekly and monthly performance reporting across campaigns and channels
Partner with internal analytics team and external agencies to support:
Ensure reporting accuracy, completeness, and data quality KPI tracking and dashboard updates
Performance insights
Test design analysis and readouts
Cross-Functional Collaboration (30%)
Ensure brand goals and direction are implemented by media agency
Coordinate with the Website & SEO team on landing page performance, tracking implementation, and traffic quality signals
Partner with Media ops on audience segmentation, suppression strategies, and retargeting usage
Working with Media ops, ensure proper tagging, tracking, and audience integration across campaigns
Maintain strong coordination with internal teams and agency partners to ensure operational alignment
Qualifications
4–6+ years of experience in paid media, digital marketing, or media operations
Experience working with media agencies and digital advertising platforms (Google, Meta, programmatic, etc.)
Experience working with analytics teams and performance dashboards
Ability to manage multiple campaigns, timelines, and operational details simultaneously
Strong analytical mindset with the ability to translate data into actionable optimizations
Excellent cross-functional collaboration and communication skills
High attention to detail and commitment to operational accuracy
Strong organizational and process orientation with comfort managing approvals and documentation.
Collaborative, accountable, and energized by execution.
Bachelor’s degree required, MBA a plus.
#DBCORP
#REMOTE
Position Location:
North CarolinaCompensation Range:
$76,700.00 - $136,900.00Compensation Frequency:
AnnualBase pay offered may vary depending on actual location, job-related knowledge, skills, and experience. Supplemental pay types may include commissions or bonus incentives, depending on the role. Driven Brands offers a variety of health and wellness benefits including paid time off and holiday pay. Details regarding our benefits can be found here:
Get early access to 50% of your earned wages at any time through our myFlexPay program.
Originally posted on Himalayas
Who can apply
Eligible countries: United States. Accepted UTC offsets: UTC-10, UTC-9, UTC-8, UTC-7, UTC-6, UTC-5, UTC+14. Review the full description for employer-specific work authorization, residency and schedule requirements.