Job description
This is a remote position.
Our client is looking for a Performance Creative Strategistto own and scale paid social creative that stops the scroll and drives real revenue. They operate in the e-commerce and consumer goods space and have seen strong growth over the past few years by building products that resonate deeply with modern consumers.
This role is for someone who lives and breathes performance creative. You deeply understand what makes ads convert, from sharp hooks and fast pacing to problem-solution storytelling and constant iteration. This is not a brand-only role and not a passive editing role. This position exists to directly impact efficiency and results across paid media.
Responsibilities
Develop creative strategies and high-impact hooks optimized for the first 1 to 3 seconds of paid ads
Generate multiple creative angles per product and campaign quickly and consistently
Apply direct-response principles across messaging, structure, and visual storytelling
Produce approximately 20 paid social creatives per week for Meta placements
Edit short-form video ads for Reels, Feed, and Stories
Create multiple hook, format, and copy variations per concept
Partner with the Performance Manager to analyze CTR, CPA, retention, and creative fatigue
Rapidly iterate winning ads and pause underperforming creatives
Refresh creatives proactively before performance declines
Translate insights from past tests into new creative executions
Use AI and automation tools to improve speed and output quality
Collaborate closely with the Growth and E-commerce Manager and Social Media Assistant
Turn performance data into actionable creative briefs
Receive feedback constructively and iterate quickly without ego
Manage and guide content creators when needed to diversify footage and angles
Requirements
2 to 5+ years of experience creating high-performing paid social ads for DTC brands in the U.S. market
Strong understanding of hooks, attention mechanics, and persuasion frameworks
Proven ability to take ideas from concept through execution and iteration
Advanced short-form video editing skills
Comfort working directly with performance metrics and feedback loops
Fluent English, written and spoken
Strong organization, speed, and commercial awareness
Qualifications
Experience scaling paid social creative across Meta platforms
Ability to balance creative intuition with performance data
Experience managing or directing content creators
Strong creative judgment and attention to detail
Benefits
Full-time position
100% remote work
Competitive compensation with bonus potential
Long-term growth and career development opportunities
Collaborative culture focused on high performance and impact
Opportunity to contribute to a brand with a positive mission
Originally posted on Himalayas
Who can apply
Eligible countries: United States. Accepted UTC offsets: UTC-10, UTC-9, UTC-8, UTC-7, UTC-6, UTC-5, UTC+14. Review the full description for employer-specific work authorization, residency and schedule requirements.