About this opportunity
Analog Devices, Inc. lists this Principal Engineer, Segment Marketing – Power Solutions opportunity in durham, North Carolina. Review the employer’s description below for duties, qualifications and application requirements.
Job description
About Analog Devices
Analog Devices, Inc. (NASDAQ: ADI) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, AI, and software technologies into solutions that combat climate change, reliably connect humans and the world, and help drive advancements in automation and robotics, mobility, healthcare, energy and data centers. With revenue of more than $11 billion in FY25, ADI ensures today's innovators stay Ahead of What's Possible. Learn more at and on LinkedIn and X.
About Analog Devices
Analog Devices, Inc. (NASDAQ: ADI) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, AI, and software technologies into solutions that combat climate change, reliably connect humans and the world, and help drive advancements in automation and robotics, mobility, healthcare, energy and data centers. With revenue of more than $11 billion in FY25, ADI ensures today's innovators stay Ahead of What's Possible. Learn more at and on LinkedIn and X.
Principal Engineer, Segment Marketing – Power Solutions
The Power Solutions group helps ADI win system level power opportunities across Healthcare, Instrumentation, Communications, Aerospace, and Defence by combining portfolio breadth, system expertise, applications insight, and market knowledge.
We are seeking a Principal Engineer, Segment Marketing – Power Solutions to define strategy for Healthcare and/or Instrumentation, shape roadmap priorities, and convert customer needs into qualified opportunities. This P5 individual contributor role requires technical credibility, commercial judgement, independent execution, and senior cross‑functional influence.
Key Responsibilities
Market and Solution Strategy
Build deep expertise in Healthcare and/or Instrumentation markets, customer pain points, architectures, competition, and technology trends.
Translate market insight into segment strategies, investment recommendations, roadmaps, platform concepts, and differentiated value propositions.
Define system-level power architectures that connect customer needs to ADI products, reference designs, software, and support models.
Business and Customer Execution
Own business cases for solution initiatives, including revenue potential, strategic fit, customer validation, differentiation, and execution requirements.
Engage strategic customers, OEMs, partners, and field teams to validate needs, influence architectures, and turn opportunities into design wins.
Develop lighthouse customers and repeatable use cases that demonstrate value and support scalable revenue growth.
Positioning and Field Enablement
Create clear positioning and sales narratives that translate technical capability into customer and business value.
Develop launch plans, competitive plays, customer content, proof points, and field enablement with marketing, product, and sales teams.
Position ADI as a power system architecture partner, not only a component supplier.
Cross‑Functional Leadership
Lead through influence across product lines, applications, systems engineering, sales, business development, operations, and executive stakeholders.
Use market, customer, and competitive evidence to drive alignment, prioritisation, and execution.
Operate independently with Principal-level judgement, communication, and organisational influence.
Required Skills And Experience
Typically 8+ years in segment or product marketing, product management, applications, systems engineering, business development, or a related technical-commercial role in semiconductors, power electronics, or industrial systems.
Strong knowledge of power management, conversion, system architectures, mixed-signal systems, or industrial electronics.
Proven ability to convert market and customer insight into strategy, roadmaps, business cases, and go‑to‑market execution.
Strong customer communication, positioning, and cross‑functional influencing skills.
Bachelor’s degree in electrical engineering or a related technical field.
Preferred Experience
Experience in Healthcare or Instrumentation.
Master’s degree, PhD, or MBA.
Other Requirements
International travel may be required, typically 10–15%.
For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export licensing approval from the U.S. Department of Commerce - Bureau of Industry and Security and/or the U.S. Department of State - Directorate of Defense Trade Controls. As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process.
Analog Devices is an equal opportunity employer. We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group.
EEO is the Law: Notice of Applicant Rights Under the Law.
Job Req Type: Experienced
Required Travel: Yes, 10% of the time
Shift Type: 1st Shift/Days
The expected wage range for a new hire into this position is $157,080 to $227,460.
Actual wage offered may vary depending on work location, experience, education, training, external market data, internal pay equity, or other bona fide factors.
This position qualifies for a discretionary performance-based bonus which is based on personal and company factors.
This position includes medical, vision and dental coverage, 401k, paid vacation, holidays, and sick time, and other benefits.
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Worksite address
durham, NC, 27703, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.