About this opportunity
TA Instruments lists this Product Specialist opportunity in holloway terrace, Delaware. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Product Specialist
Req. # 28241
Job Family MK - Marketing
Location US-DE-New Castle
Pay Range Minimum USD $74,500.00
Pay Range Maximum USD $124,500.00
Overview
Reporting to the Product Director, Product Specialists are responsible for driving business development through high-level product positioning. This includes market and competition analysis, implementation of marketing programs, development of compelling proof materials, sharing best practices through the regional sales team to increase our win rate and take market share. The role also requires global sales and service support. The role will have responsibility to provide input and feedback from the field to our global Business Unit as well as being part of the NPI commercialization team.
Typical tasks of the position include, but are not limited to
PRODUCT POSITIONING
Define sales processes and tools to collect and analyze market trends
Define product differentiating elements for impactful sales value positioning, and hold the ownership to generate top level materials to support sales in product positioning
Generate and maintain solid relationships with Key Opinion Leaders (KOL) for strategic positioning, trend setting and influence, under a business partnership model generation
Propose new or improved application development areas
Collaborate with respective partners across the org and Product Management Team
PROFITABLE GROWTH
Define areas where product excellence and application solutions can generate competitive advantage
Prioritize new account expansion initiative
Enhance the value of knowledge sharing through customer data profile update
BD Business Plan: elaboration, sharing and update of a thorough Business Plan, which provides information on both global and local activities for effective business development.
In collaboration with the commercial team develop and execute go-to-market plans for new product launches and product updates. Collaborate with marketing and sales teams to ensure successful product launches and market penetration.
SALES EXCELLENCE
Drive product positioning knowledge to Regional TRs for support to the sales teams, focused on execution and customer experience
Design Demand Generation activities to be executed in partnership with Marketing
Maintain strong relationships with customers through both pre and post sales and support activities, use these opportunities to gathering feedback and insights to drive product improvements. Act as a customer advocate within the organization
Directly support sales opportunities throughout the world and provide service support where needed.
The successful candidate will have a combination of knowledge, skills, and experience that would include the following
Bachelor's degree or above (or equivalent combination of education and experience). Master/PhD degree is desirable.
Demonstrated commercial acumen to help with market/product/customer strategy as well as selling skills in product line marketspace with relevant experience.
Deep domain knowledge of own product line
Effective knowledge of products, services and Company selling tools as well as MSD's competitors' products. Customer market knowledge is critical.
Fluent in both spoken and written English.
Company Description
Waters Corporation (NYSE:WAT) is a global leader in life sciences and diagnostics, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, our innovative portfolio harnesses deep scientific expertise across chemistry, physics, and biology. We collaborate with customers around the world to advance the release of effective, high-quality medicines, ensure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combating antibiotic resistance. Through a shared culture of relentless innovation, our passionate team of ~16,000 colleagues turn scientific challenges into breakthroughs that improve lives worldwide.
Diversity and inclusion are fundamental to our core values at Waters Corporation. It benefits our employees, our products, our customers and our community. Waters complies with all applicable federal, state, and local laws. Qualified applicants are considered without regard to sex, race, color, ancestry, national origin, citizenship status, religion, age, marital status (including civil unions), military service, veteran status, pregnancy (including childbirth and related medical conditions), genetic information, sexual orientation, gender identity, legally recognized disability, domestic violence victim status, or any other characteristic protected by law. Waters is proud to be an equal opportunity workplace and is an affirmative action employer. All hiring decisions are based solely on qualifications, merit, and business needs at the time.
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Who can apply
Review the original listing for work authorization, qualifications and employer requirements.