About this opportunity
SEQUEL lists this PUBLIC RELATIONS DIRECTOR -- ENTERTAINMENT (NY) opportunity in new york, New York. Review the employer’s description below for duties, qualifications and application requirements.
Job description
New York, NY
SEQUEL is an award-winning communications and marketing agency specializing in culture, hospitality, fashion, and music. Through a multidisciplinary approach, SEQUEL creates strategies, stories and synergies for the brands and people who define the world today.
OVERVIEW
SEQUEL is actively seeking a Public Relations & Marketing Director with a focus on entertainment and talent. The Manager provides support to the Vice Founder by developing and managing key relationships that support the vision and business objectives of our clients.
KEY RESPONSIBILITIES
In partnership with the Founder of the agency, develop a PR strategy for each client and drive implementation while demonstrating impactful results.
Develop and execute earned media plans and secure brand building coverage for multiple clients for their music and related projects
Increase profiles of clients by identifying opportunities across media outlets, conferences, podcasts and industry events. Oversee and implement the agreed approach with the respective in-house and external teams.
In line with strategy, ideate creative ways to tell our clients’ stories, celebrating campaigns, events and the profiles of each
Create unique and creative ways for our clients to intersect pop culture (i.e. throw the first pitch at a baseball game, become the first music curator of a team, work with a gaming partner, etc.)
Compile interview briefings for spokespeople / artists and written responses for features and news stories
Maintain relationships with relevant journalists, media and brand partners
Provide coverage targets (by month and by project)
Accountable for KPI tracking and reporting, working with Manager, Coordiantor and interns
Monitor client brand exposure, ensuring all communication and activity is in line with strategy.
WHAT YOU BRING
4+ years of PR and marketing experience in the entertainment or talent publicity field
Robust network of media and editorial relationships – not just names, established work with these contacts and a proven track record of earned media placements
Ability to work on competing priorities at the same time
Able to work with different teams and personalities, and find ways to compromise and do what’s best for the business
Proficient in Google suite (Excel, Slides, Word)
Strong attention to detail
General interest in music as many clients will be music artists
Comfortable with a fast-paced environment and able to be nimble
Ability to travel when needed
Proven track record of creating a positive impact on business through implementation of a PR and marketing strategy
Experience ideating and executing events
Proficient writing skills
Must have experience managing a team
Must have experience writing and creating media strategies for clients
Discreet, professional and well spoken, with excellent communication skills
Extremely well-organized, methodical and efficient, with a good dose of common sense and initiative
Proactive and able to show initiative/ideas to constantly promote our clients
Creative and strategic thinker
Able to identify communication opportunities across multiple media platforms
WHAT WE BRING
Hybrid work environment
Medical, Dental and Vision insurance
Generous vacation and sick day allotment
Summer Fridays
Paid Winter Holiday Break
Salary is negotiable based on skills and experience.
SEQUEL i s an equal opportunities employer; we encourage people with a diverse range of backgrounds to apply. We recognize and celebrate the benefits that diversity brings to our workplace, our business and our customers. We welcome and will consider all applications regardless of race and nationality, religion, color, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristics.
Seniority level
Seniority level
Not Applicable
Employment type
Employment type
Full-time
Job function
Job function
Marketing, Public Relations, and Writing/Editing
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Worksite address
new york, NY, 10261, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.