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National Assoc of Counties

Regional Program Director, Public Promise Ins

washington, DC

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About this opportunity

National Assoc of Counties lists this Regional Program Director, Public Promise Ins opportunity in washington, District of Columbia. Review the employer’s description below for duties, qualifications and application requirements.

Job description

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Regional Program Director, Public Promise Ins

Washington, DC, US

3 days ago Requisition ID: 1127

Salary Range: $100,000.00 To $125,000.00 Annually

About Public Promise Insurance Agency

Public Promise Insurance Agency (PPI) is the insurance and employee benefits affiliate of the National Association of Counties (NACo)—the only national organization representing America’s 3,069 county governments. Built on NACo’s trusted reputation and extensive network of county leaders, PPI delivers innovative, member-focused insurance and workforce solutions designed specifically for county governments. Our portfolio helps counties strengthen employee recruitment, retention, financial wellness, and healthcare affordability while improving the overall value delivered to public servants. Joining PPI means becoming part of an entrepreneurial, mission-driven organization backed by one of the most respected brands in local government. Every conversation begins with the credibility of NACo and the opportunity to create lasting value for county governments nationwide.

About the Position:

The Regional Program Director serves as the senior field representative for Public Promise Insurance Agency within an assigned multi-state territory. This highly visible role is responsible for developing trusted relationships with county government leaders, identifying strategic opportunities, and expanding participation in PPI’s portfolio of workforce solutions. This is not a traditional sales position. It is a consultative role focused on helping counties address some of their most pressing workforce challenges, including healthcare affordability, employee financial wellness, talent recruitment and retention, and organizational resilience. Leveraging NACo’s unparalleled reputation and relationships, the Regional Program Director will engage County Executives, County Administrators, Commissioners, Human Resources Directors, Finance Officers, Risk Managers, and state association leaders to understand their priorities and deliver meaningful solutions that improve outcomes for county governments and their employees. The successful candidate is a trusted advisor, strategic thinker, exceptional communicator, and relationship builder who thrives in a highly collaborative, mission-driven environment.

Key Responsibilities:

Serve as the principal relationship executive for counties throughout the assigned region

Build and sustain trusted relationships with county executives, administrators, elected officials, finance officers, HR leaders, and other key decision-makers

Develop a deep understanding of each county’s workforce priorities and organizational objectives

Position PPI as a long-term strategic partner rather than simply a provider of products and services

Maintain ongoing engagement with existing members while cultivating new county partnerships throughout the territory

Develop and execute a comprehensive regional growth strategy aligned with organizational objectives

Expand participation in PPI’s portfolio of workforce solutions, including

Voluntary & Supplemental Benefits

Student Loan Repayment Programs

Identify and cultivate qualified opportunities through proactive outreach, referrals, conferences, strategic introductions, and relationship development

Partner with internal/external subject matter experts throughout the consultative sales process

Represent both NACo and PPI with professionalism, integrity, and executive presence

Develop annual territory business plans with measurable goals and performance metrics.

Maintain an active pipeline of strategic opportunities using CRM tools and disciplined sales processes

Provide leadership with timely market intelligence regarding county priorities, competitive trends, legislative developments, and emerging member needs

Represent PPI at regional, state association, and NACo national conferences

Participate in educational sessions, networking events, board meetings, and industry forums

Strengthen PPI’s visibility as a trusted resource within the county government community

Ensure exceptional member experiences from initial engagement through implementation and ongoing relationship management

Collaborate closely with Marketing, Operations, Account Management, Strategic Partners, and Executive Leadership

Share market insights that influence future product development and organizational strategy

Foster a culture of collaboration, innovation, accountability, and exceptional member service

Qualifications:

Bachelor’s degree from an accredited college or university

Minimum of five years of progressively responsible experience in strategic business development, relationship management, consulting, public affairs, or executive account management

Demonstrated success building executive-level relationships and influencing organizational decision-makers

Experience working with county government, local government, state associations, or organizations serving the public sector

Exceptional communication, presentation, negotiation, and consultative relationship-building skills

Highly self-motivated with the ability to independently manage a multi-state territory

Experience utilizing CRM platforms and Microsoft Office applications

Ability to travel approximately 50–75%, including overnight travel

Residence near a major commercial airport

Preferred Attributes:

Direct experience working within county government or a county association

Knowledge of employee benefits, insurance, healthcare, pharmacy benefit management, financial wellness, or public-sector workforce programs

Established relationships with county government leaders, NACo affiliates, or state county associations

Experience presenting to boards, executive leadership teams or elected officials

Measures of Success

The Regional Program Director will be evaluated on the ability to:

Develop trusted executive relationships throughout the assigned territory

Expand participation in PPI’s workforce solutions

Generate and maintain a healthy pipeline of qualified strategic opportunities

Achieve annual revenue and membership growth objectives

Maintain high member satisfaction and long-term client retention

Represent NACo and PPI as respected thought leaders within the county government community

Deliver actionable market intelligence that supports future organizational growth

Location and Travel: This position requires extensive travel throughout the assigned territory by automobile and commercial airline, including overnight travel and attendance at multi-day conferences and meetings. Candidates should reside within reasonable proximity to a major commercial airport and possess a valid driver’s license.

Salary Range: $100,000 - $125,000 (base salary + performance-based bonus), commensurate with experience and resource availability

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Worksite address

washington, DC, 20022, US

Who can apply

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