Sales Director

Job description

Position Overview: MD Development (MD) is seeking a highly experienced, entrepreneurial Sales Director to lead sales across our portfolio of boutique luxury residential developments in Miami.

An active Florida Real Estate License is required.

Core Responsibilities

Own sales execution across MD 's residential portfolio.

Establish and manage sales targets, priorities, pipeline expectations, and conversion goals.

Lead, coach, and hold accountable agents and other sales resources working with MD.

Establish a consistent sales methodology and ensure disciplined execution across the sales process.

Conduct regular pipeline and deal reviews.

Identify stalled opportunities and determine specific actions required to move them forward.

Maintain a high-performance, high-accountability sales culture.

Provide management with clear visibility into pipeline, forecast, conversion rates, buyer feedback, and sales performance.

The Sales Director is expected to be an active producer, not solely a manager.

Carry a defined individual sales quota.

Personally manage qualified buyers and opportunities.

Conduct project presentations, sales gallery appointments, property tours, and buyer meetings.

Develop relationships with HNW and UHNW prospects.

Manage opportunities from initial engagement through contract execution and closing.

Negotiate transactions within MD’s approved commercial parameters.

Maintain a personal pipeline sufficient to achieve individual sales targets.

Demonstrate the selling behaviors and standards expected from the broader sales organization.

Build and maintain strong relationships with Miami's leading luxury residential brokers and brokerages.

Develop relationships with brokers in key feeder markets domestically and internationally.

Drive broker engagement with MD projects through presentations, previews, events, personal outreach, and ongoing relationship management.

Identify high-potential brokers and develop them into consistent producers for META.

Ensure outside brokers receive professional and timely support throughout the sales process.

Ensure every qualified lead receives timely and disciplined follow-up.

Oversee lead distribution and accountability.

Maintain accurate opportunity information and activity within MD’s CRM.

Track lead sources, response times, appointments, proposals, contracts, and conversions.

Work with marketing to evaluate lead quality and continuously improve targeting and lead-generation efforts.

Ensure sales decisions are driven by pipeline data rather than anecdotal feedback.

Buyer Experience

Deliver a highly personalized sales experience consistent with MD’s boutique positioning.

Develop a deep understanding of each buyer's lifestyle, priorities, financial profile, and decision criteria.

Communicate the value of MD’s projects beyond traditional condominium selling, particularly the privacy, space, design, low-density environment, and single-family-home experience of the residences.

Build long-term relationships with buyers, prospects, brokers, and referral sources.

Work closely with MD leadership and marketing to translate buyer and broker feedback into actionable commercial insights.

Provide input on positioning, messaging, pricing, inventory strategy, incentives, events, and sales materials.

Participate in broker events, private dinners, activations, launches, and other relationship-building initiatives.

Help identify new channels and partnerships capable of generating qualified buyers.

Performance Expectations

Performance will be measured across both leadership and personal production, including:

Overall project sales performance

Contracts executed and closings

Pipeline development and coverage

Lead-to-appointment conversion

Appointment-to-contract conversion

Broker-generated transactions

CRM and follow-up discipline

Forecast accuracy

Effectiveness in developing productive agents and broker relationships

Qualifications

Significant experience in luxury residential real estate, preferably Miami new development

Demonstrated record of personally closing high-value residential transactions

Experience leading, coaching, or managing sales professionals

Strong existing relationships within the Miami luxury brokerage community

Strong understanding of the HNW/UHNW buyer

Excellent negotiation and closing skills

Strong pipeline management and forecasting discipline

Comfortable working with CRM systems and sales analytics

Ability to operate effectively in an entrepreneurial, fast-moving development environment

Excellent presentation and interpersonal skills

Additional languages, particularly Portuguese or Spanish, are a plus

Profile

The right person is a closer who can lead other closers.

This individual should have enough credibility and sales experience to coach experienced agents, but still have the hunger and discipline to personally prospect, conduct appointments, negotiate, and close. The role requires someone who is comfortable being accountable for a number, not simply managing activity.

Compensation

MDwill offer a performance-oriented compensation structure consisting of:

Base Salary + Individual Sales Commission + Performance Incentives

Reporting

The Sales Director will work directly with MD's Chief Marketing & Sales Officer and collaborate closely with marketing, operations, development, external brokerages, and project partners.

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Worksite address

miami, FL, 33222, US

Who can apply

Review the original listing for work authorization, qualifications and employer requirements.