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Togethergroup

Senior Account Director - Social Media & Digital

new york, NY

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Job description

Who We Are:

Folk at PURPLE are our Luxury Fashion Marketing division specialising in Social and Influencer Content Strategies. Creating award winning Content for social campaigns. PURPLE is a global lifestyle communications agency with offices in Los Angeles, Miami, New York, London, Hong Kong & Singapore. For more than two decades, PURPLE has been the leader in culturally connected, results driven brand communications. With the original founding team still leading the business, we bring together our cross-generational and diverse personal networks globally to connect people and brands, build strategy and drive commercial success.

Our in-house talent pride themselves on their international networks, working collaboratively across luxury and creative industries to deliver game-changing earned media campaigns that are always bespoke, non-traditional and often provocative. Understanding the world of luxury and the ever evolving possibilities to lead in the space, we offer connected services across Communications, Events, Social Media, Partnerships, and VIP & Talent.

PURPLE doesn’t follow the cultural zeitgeist, we create it.

Who You Are:

Folk is looking for a Senior Account Director to lead key US digital and social accounts, primarily across luxury hospitality, property and placemaking. This is a senior client-facing role combining strategic leadership, account direction, team management and commercial ownership. You will oversee the development and delivery of culturally relevant social strategies, content and talent partnerships, while building trusted client relationships and identifying opportunities for account and agency growth.

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Worksite address

new york, NY, 10261, US

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