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Job description
Join to apply for the Senior Business Development Manager, North America Tax Practice role at Baker McKenzie
$175,000.00/yr – $210,000.00/yr
The Senior Business Development Manager, North America Tax Practice Group, will develop and drive the North America Tax Practice Group ("NATPG", "Practice Group" or "Group") business development strategy to maximize client retention and Practice Group growth. The role-holder will collaborate with the PG Chair, Steering Committee, Partners, and Business Manager to formulate and implement a growth strategy.
The individual will focus on NATPG business development priorities such as client targeting, creating processes for client outreach, managing business development and marketing materials for the Group, coordinating individual partner business development planning, tracking progress toward established goals, supporting client teams, handling client relationship management and reviews, preparing submissions for directories, enhancing the Group’s profile, and organizing strategies for client events. The role has a heavy emphasis on adopting a proactive and innovative approach to drive results.
Main responsibilities:
Business Development
Work with the Group to identify new business opportunities
Work with the NATPG BD and NABD teams to develop new work and cross‑selling opportunities, and assist the Group to develop and implement materials and strategies to capture those opportunities
Business Development and Marketing Collateral
Develop and maintain marketing collateral for the Group
Work with the Group’s Business Development Team to collect deal information for all practice sub‑groups, update practice group information, relevant capability statements, CVs, and any other relevant materials, including ensuring website content is up‑to‑date/relevant on the Firm’s internal and external website
Business Planning
Work with the Chair and members of the Practice Group to identify and contribute to the formulation of a strategy for the NATPG, which is aligned with the North America strategy
Profiling
Assess profile‑raising activities against the strategic objectives of the Group and a cost/benefit analysis, including:
engaging in sponsorship and conference opportunities, memberships, and associations, in consultation with NATPG management
overseeing the publication of NA Tax client alerts, newsletters, blogs, and handbooks
Firm positioning and events
Be instrumental in setting the strategy for events undertaken by the Group, implementing marketing communications/activities, and monitoring their execution in conjunction with the Global Meetings and Events Team
Develop and implement campaigns to strengthen the group’s reputation in key markets as identified in the Group's business plan
Directories
Manage the Group’s directory submission process
Collaborate with the directories team, develop Firm responses to directories, including assisting with and overseeing building relationships with key publications and directories, such as Chambers and Legal 500
Media
Work with the North America Communications Team to ensure all business development opportunities are maximized and the Group’s profile is raised through timely interaction with the media
Work may include drafting press releases for approval as directed by Practice Group Management and North America Communications Team
Collaborate with the Pitch Specialists, manage projects and draft proposals, respond to requests for tender, and other business development opportunities requiring targeted written responses, which are driven by relationship partners in the Practice Group
Brand Management
Ensure the Firm's brand and that of the Practice Group are maintained; oversee and ensure intranet content is up‑to‑date and relevant
Budget Management
Ensure all business development initiatives are effectively coordinated to extract maximum return on investment
Develop business cases for budget requests based on business planning and be aware of the budgets for both North America and Firmwide Business Development sources
Other duties as assigned to develop and drive regional strategy
Skills and experience:
A bachelor's degree is required, preferably in marketing, communications, marketing, business, or a related field
Extensive experience in a marketing and/or business development role, preferably in a professional services environment
Able to lead, motivate, and mentor direct reports, including diligently addressing performance concerns and resolving conflicts
Highly disciplined approach to developing and executing the programs to achieve Practice Group and Business Development team objectives
Well‑developed and sophisticated organization, communication and interpersonal skills, with a proven ability to relate to and gain the confidence of people at all levels within an organization, as well as an ability to build strong relationships and work in a collaborative environment
Excellent oral and written communication skills
Able to effectively coordinate competing priorities
Strong judgment and ability to suggest well‑reasoned independent recommendations and ideas
A good, developed practical understanding of marketing and communications
Self‑motivated and independent, able to work with a minimum of supervision
Comfortable working across multiple cultures and time zones in a matrix organization
A meticulous attention to detail
High level of energy and persistence, and understanding of the importance of delivering exceptional customer service to internal and external clients
Strong technical skills and familiarity with the internet and web‑based platforms
Travel requirements: Flexible to travel frequently to meetings and events, and as a result, able to work long hours during peak training and meeting periods
Position type: Regional
Development framework: Senior Manager
Seniority level: Executive
Employment type: Full‑time
Job function: Business Development
Industries: Law Practice
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Worksite address
washington, DC, 20022, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.