About this opportunity
Citizens lists this Senior CDP & Marketing Data Leader opportunity in westwood, Massachusetts. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Citizens is seeking a Marketing Data & Audiences Lead to define and execute the company’s data and audience strategy. You will shape the CDP program, Customer 360 requirements, and data products that power acquisition, growth, retention, and personalization.
The role requires leadership across Marketing, Engineering, Analytics, and Risk & Compliance to deliver measurable business outcomes. Responsibilities include defining a multi-year roadmap, leading CDP selection and adoption, and
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Worksite address
westwood, MA, 02090, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.