About this opportunity
Hunter Fan lists this Senior Marketing Manager - Smyrna, TN On-Site opportunity in smyrna, Tennessee. Review the employer’s description below for duties, qualifications and application requirements.
Job description
Senior Marketing Manager - Smyrna, TN On-Site
Job Category: Marketing
Requisition Number: SENIO
Posted : May 12, 2026
Full-Time
On-site
Locations
Showing 1 location
Smyrna, TN 37167, USA
Description
Job Summary
Hunter Industrial & Commercial is seeking a strategic, results-driven Senior Marketing Manager to lead and oversee demand generation, product marketing, and eCommerce initiatives. This role is responsible for setting direction, aligning resources, and driving performance across marketing channels that support multiple sales channels, including direct end users, distribution partners, and eCommerce.
This is an in-office role based in Smyrna, Tennessee, reporting to the Hunter Industrial leadership team. The position will lead a team and agency partners, ensuring marketing strategies are effectively executed to drive pipeline growth, support sales efforts, and successfully launch new products.
Essential Duties and Responsibilities
Lead and oversee the development of integrated lead generation strategies that support pipeline growth and revenue objectives.
Establish performance metrics and monitor campaign effectiveness across the marketing funnel, ensuring continuous optimization.
Guide go-to-market strategy and execution for new product launches, including positioning, messaging, and rollout plans.
Provide strategic direction for eCommerce initiatives, including Shopify platform growth, customer experience, and conversion performance.
Support and align marketing efforts across multiple sales channels, including:
Distributor and representative networks
eCommerce and emerging direct sales channels
Partner closely with sales leadership to ensure marketing programs support revenue goals and enable sales effectiveness.
Oversee development of sales enablement tools, including presentations, product collateral, and training resources.
Manage and optimize a $1M+ annual marketing budget, ensuring efficient allocation and measurable ROI.
Lead, mentor, and develop a high-performing marketing team, providing guidance, accountability, and professional development.
Manage external partners and agencies to ensure alignment, quality, and timely execution.
Drive projects from concept through completion, ensuring deadlines, objectives, and quality standards are met.
Qualifications
Required Qualifications
Bachelor’s degree in Marketing, Business, or related field
7+ years of marketing experience, with a focus on B2B strategy, demand generation, and product marketing
Experience managing and developing marketing teams and external partners
Proven experience managing $1M+ marketing budgets with accountability for performance outcomes
Demonstrated ability to support multiple sales channels, including indirect and partner-driven models
Experience with Shopify or similar eCommerce platforms (strategic oversight preferred)
Strong project leadership skills with the ability to drive initiatives from ideation through completion
Preferred Qualifications
Experience in industrial, commercial, or manufacturing industries
Familiarity with distributor-driven or hybrid sales models
Experience supporting eCommerce within a broader multi-channel sales strategy
Strong understanding of CRM, marketing automation, and digital analytics platforms
Strategic thinking and decision-making
Leadership and team development
Cross-functional collaboration
Data-driven planning and performance management
Strong communication and organizational skills
Work Environment / Physical Requirements
In-office role based in Smyrna, TN
Occasional travel may be required for trade shows, customer visits, or internal meetings.
Why Join Hunter Industrial
Hunter Industrial is a leader in commercial and industrial airflow solutions, offering innovative products that improve comfort, efficiency, and performance in demanding environments. This role provides the opportunity to shape marketing strategy, support diverse sales channels, and contribute to a growing and evolving business.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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Worksite address
smyrna, TN, 37167, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.