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Johnson Johnson

Senior Marketing Manager, VELYS Robotic-Assisted Solution & Digital Surgery (Knee)

town of florida, NY

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Job description

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com .

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function

Marketing

Job Sub Function

Strategic Marketing

Job Category

People Leader

Job Locations

Palm Beach Gardens, Florida, United States of America, Warsaw, Indiana, United States of America

Job Description

Fueled by innovation at the intersection of biology and technology, we're developing the next generation of smarter, less invasive, more personalized treatments. Are you passionate about improving and expanding the possibilities of Orthopaedics? Ready to join a team that's reimagining how we heal? Our Orthopaedics teams help keep more than 6 million people moving each year while delivering clinical and economic value to surgeons and healthcare systems. Our teams build solutions for joint reconstruction; trauma and craniomaxillofacial; sports, extremities, and elective foot and ankle; spine; and robotics and digital surgery. Your unique talents will help patients on their journey to wellness. Learn more at

DePuy Synthes is recruiting for a Senior Marketing Manager, VELYS Robotic-Assisted Solution & Digital Surgery (Knee) , located in Palm Beach Gardens, FL, or Warsaw, IN, to lead the U.S. downstream commercialization strategy for the VELYS Knee platform and the broader digital surgery ecosystem within Joint Reconstruction.

Position Overview

This Senior Marketing Manager will report to the Director, Knee Reconstruction Marketing, and lead a team accountable for downstream strategy and execution across the VELYS robotic-assisted solutions. This leader will own the commercial strategy to accelerate system placements, drive utilization of the installed base, strengthen customer retention, and establish VELYS as the preferred robotic-assisted solution for primary knee arthroplasty.

This role sits alongside the Senior Marketing Manager, Knee Reconstruction (implant-focused) under a shared Director, creating two complementary pillars within the Knee Marketing organization -- one focused on the implant portfolio and clinical philosophy, the other on the enabling technology platform and digital ecosystem. Close collaboration between these two pillars is essential to deliver a unified, differentiated value proposition to surgeons and health systems that integrates the ATTUNE implant, Kinematic Restoration philosophy, and VELYS robotic-assisted workflow into a cohesive commercial narrative. Robotic-assisted surgery and digital health are among the fastest-evolving segments in MedTech.

This role requires a leader who can operate at the intersection of technology commercialization and clinical marketing -- someone who understands both the capital equipment sales cycle and the procedural workflow, and who can translate platform capabilities into surgeon-relevant value. The Senior Marketing Manager will work closely with surgeon customers, key accounts, health system decision-makers, and internal partners across Sales, Upstream Marketing, Supply Chain, Sales Operations, Global Education, R&D, and Software Engineering to remove adoption barriers, optimize the user experience, and build commercial programs that outpace the competition.

Key Responsibilities

Commercial Strategy & Platform Growth Own and lead the U.S. downstream commercialization strategy for the VELYS Knee platform, including positioning, messaging, segmentation, customer acquisition, utilization optimization, and retention plans.

Develop and execute strategic plans that accelerate new system placements, drive competitive conversions from rival robotic platforms, and expand VELYS penetration across target accounts and surgeon segments.

Define and prioritize target customer segments based on account profile, capital purchasing dynamics, competitive installed base, procedural volume, and technology adoption propensity; build tailored engagement strategies for each segment.

Establish pricing, contracting, and capital justification strategy inputs in partnership with Sales Operations, Commercial Excellence, and Health Economics to optimize platform value capture across purchasing models (capital, lease, placement).

Set annual and quarterly commercial objectives, allocate resources against hi

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