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Job description
The world is moving fast — and AI is moving faster. As a Product Marketing Manager focused on AI at Sigma, you’ll be at the tip of the spear, helping define how we tell the story of one of the most exciting areas of the product
This role is as much about clarity as it is about creativity: you’ll take complex, fast-evolving AI capabilities and distill them into the market messages, sales narratives, and customer stories that make people say “I get it — and I want it.”
We’re looking for someone with genuine intellectual curiosity about AI, a bias for action, and exceptional instincts for what makes a message land. If you can absorb a lot of information quickly, find the signal in the noise, and write messaging that moves people — this role is for you
Develop and refine positioning and messaging for Sigma’s AI features, working closely with the Director of Product Marketing, AI and the Product team
Create sales enablement content — one-pagers, battlecards, demo guides, and objection handlers — that help the field confidently sell Sigma’s AI capabilities
Support product launches for AI features: coordinate across product, design, marketing, and sales to bring new capabilities to market clearly and effectively
Research competitors’ AI positioning and identify opportunities to sharpen Sigma’s differentiation
Write and contribute to thought leadership content, blog posts, and customer-facing collateral that educate the market on Sigma’s AI vision
Gather and synthesize customer and prospect insights — from win/loss data, customer interviews, and sales calls — to continuously improve messaging
Partner with demand generation and content teams to ensure AI messaging is consistently represented across campaigns, website, and events
Benefits
Competitive pay: Competitive salaries aligned with market rates—because we value your experience and contributions.
Flexible Schedule: Work in the way that suits you—Sigma supports flexibility in how and when you work best.
Health, Dental & Vision Insurance: Comprehensive health, dental, and vision coverage for you and your dependents.
401(k) Plan: Plan for your future with our 401(k) offering.
Bi-annual Hackathons: Make, create, innovate—hack alongside peers twice a year.
Unlimited Time Off: Recharge when you need—no limits on vacation days.
Health & Wellness: Support for your overall well-being. We offer Carrot Pro, Wellhub+, Rightway, and OneMedical.
Parental Leave: Paid leave to welcome new family members.
Unagi Scooters: Zip to work on us with Unagi scooter benefits provided for free!
Daily Lunches, Office Snacks, Coffee: Good vibes and great taste—lunch provided daily through DoorDash, unlimited snacks, coffee, tea, Celsius, and more!
Professional Development & Career Growth: Clear career progression paths and room to grow into leadership, Support for conferences, L&D, and career growth.
Commuter benefits
Lunch reimbursement
Pension with 3% match
Experience & Qualifications
Experience partnering with sales to develop enablement materials and understand what helps reps win deals
Comfort with ambiguity and the ability to prioritize effectively in a fast-moving environment
Some experience working with AI products or AI-powered features — enough to speak the language and understand the landscape
Familiarity with the cloud data platform or analytics ecosystem is a plus
Exceptional written communication skills — you write clearly, concisely, and compellingly, and you know the difference
3+ years of product marketing experience in B2B enterprise software and/or cloud data platforms
Strong instincts for what makes a message resonate with technical buyers, business buyers, and everyone in between
The ability to learn quickly and deeply — you can get up to speed on a new technology, a new market, and a new buyer persona fast, and immediately start producing useful work
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Worksite address
san francisco, CA, 94199, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.