About this opportunity
Argon Agency lists this SEO Copywriter opportunity in west palm beach, Florida. Review the employer’s description below for duties, qualifications and application requirements.
Job description
SEO Copywriter
Argon Agency is hiring a full-time SEO Copywriter with strong research instincts, sharp writing ability, and direct experience in behavioral healthcare marketing. This role is responsible for developing thoughtful, search-optimized content across websites, blogs, LinkedIn, Google Business Profile posts, and other digital platforms. We are looking for someone who understands how to write content that performs, but also respects the sensitivity of the industries we serve. Much of our work is rooted in addiction treatment, mental health, behavioral healthcare, and clinical service lines. The right candidate will know how to balance SEO strategy with accuracy, compliance awareness, and human-centered storytelling. This is not a role for someone who relies on AI to produce generic content. We are looking for a true writer and researcher. Someone who can think critically, interview subject matter experts, ask better questions, interpret search intent, understand audience needs, and create original work that sounds like it was written by a real person with real insight.
Responsibilities
The SEO Copywriter will be responsible for researching, planning, writing, and refining content for a variety of healthcare and service-based clients. Core responsibilities include:
Conducting topic research for behavioral health, addiction treatment, mental health, general healthcare, and related industries
Writing high-quality SEO articles, blog posts, service pages, location pages, landing pages, LinkedIn content, and Google Business Profile posts
Developing content that aligns with search intent, brand voice, clinical accuracy, and user needs
Using SEMrush, Google Search Console, Google Analytics, and other SEO tools to guide content strategy and evaluate performance
Performing keyword research, competitor analysis, content gap research, and SERP review
Writing original, well-structured articles that are informative, readable, and strategically optimized
Interviewing clinicians, founders, leadership teams, admissions staff, subject matter experts, and other stakeholders to create more accurate and differentiated content
Translating complex clinical or healthcare topics into approachable, trustworthy copy
Creating content calendars and topic recommendations based on research, ranking opportunities, seasonality, audience questions, and client priorities
Optimizing content for on-page SEO, including headings, metadata, internal linking, keyword usage, readability, and structure
Repurposing long-form content into LinkedIn posts, Google Business Profile updates, social captions, and other platform-specific copy
Reviewing existing website content for quality, originality, accuracy, and SEO improvement opportunities
Maintaining strong attention to tone, compliance-sensitive language, grammar, formatting, and brand consistency
Collaborating with account managers, SEO strategists, designers, web developers, and client teams
Staying current on SEO best practices, healthcare marketing standards, and changes in search behavior
Required Experience
Candidates must have demonstrated experience writing for behavioral healthcare, including one or more of the following areas:
Addiction treatment
Mental health treatment
Detox, residential, PHP, IOP, or outpatient care
Trauma-informed care
Co-occurring disorders
Eating disorders
Psychiatric care
Therapy, counseling, or clinical treatment programs
Candidates must also have working knowledge of:
SEMrush
Google Search Console
Google Analytics
Keyword research
Search intent
On-page SEO
Content optimization
Website content structure
Local SEO content
Google Business Profile posting
LinkedIn article writing
Bonus Experience
Additional consideration will be given to candidates with experience writing for:
General healthcare
Women's health
Pregnancy, birth, and postpartum care
Midwifery
Birth work
Functional medicine
Private medical practices
Healthcare founders, clinicians, or treatment center leadership
General marketing topics
What We Are Looking For
The ideal candidate is a strong writer first. SEO knowledge matters, but the writing must be clear, original, emotionally intelligent, and grounded in real research. We are looking for someone who can:
Write in a distinct voice without sounding templated
Conduct real research beyond the first page of Google
Interview subject matter experts and turn conversations into meaningful content
Understand sensitive healthcare topics and write with care
Avoid generic AI-style language, filler, fluff, and recycled phrasing
Think strategically about why a topic matters and who it serves
Create content that is useful to readers, not just written for rankings
Follow brand voice guidelines while still bringing fresh ideas
Take feedback well and revise with precision
Manage deadlines across multiple clients and content types
Understand that quality content requires thought, curiosity, and responsibility
Requirements
Proven SEO copywriting experience
Behavioral healthcare writing experience is required
Strong portfolio of published writing samples
Experience using SEMrush, Google Search Console, and Google Analytics
Ability to write long-form and short-form content
Strong research and interviewing skills
Understanding of local SEO and Google Business Profile strategy
Ability to work across multiple client voices and industries
Excellent grammar, structure, and editing skills
Strong communication and deadline management
Comfortable collaborating with creative, SEO, and client-facing teams
Compensation: $52,000.00 - $70,000.00 per year
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Worksite address
west palm beach, FL, 33401, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.