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Job description
Our client is looking for a Sr. Director of Paid Media to lead a high-performing, multi-channel media team at a mid-size performance marketing agency. This is a senior leadership role with hands-on strategy, operational oversight, and senior client-facing responsibilities.
You'll own end-to-end paid media strategy across major accounts, build scalable processes, and drive performance tied to quarterly growth targets.
Please Note: Hybrid role - NYC, 2 days/week in office
What You’ll Do
Lead and manage a 10-12 person Paid Media team (strategy, planning, activation, ad ops; FTE + contractors)
Own performance against quarterly growth and acquisition KPIs for major clients
Build SOPs, QA processes, and standardized reporting frameworks to scale the team and agency operations
Develop multi-channel media strategy across Paid Search, Paid Social (Meta, LinkedIn, TikTok), Programmatic, and CTV
Drive collaboration between Media and Creative teams to optimize testing and performance outcomes
Translate complex technical media concepts into actionable recommendations for non-technical and regulated-industry stakeholders
Present strategy, performance reports, and campaign results to senior clients
Partner with Finance and leadership to ensure profitability via optimal resourcing, SOWs, and pricing
Build hiring plans and team structure aligned to account growth
Participate in new business and cross-agency client initiatives
What Our Client is Looking For Must-Haves
8+ years in performance marketing, with 3+ years leading teams
Deep expertise across Paid Search, Paid Social, Programmatic, and CTV
Proven success managing $5M-$15M+ annual media budgets tied to growth KPIs
Experience building SOPs, reporting frameworks, and scalable media processes
Strong senior-level client presentation and stakeholder management skills
Experience guiding teams to meet quarterly growth targets
Mid-size agency experience preferred; large holding company backgrounds less relevant
Nice to Have
AI workflow integration or experimentation experience
Experience managing multi-market or international campaigns
Exposure to creative-performance collaboration frameworks
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Worksite address
new york, NY, 10261, US
Who can apply
Review the original listing for work authorization, qualifications and employer requirements.